In today’s Q&A with S&J, Amy asks us:
“What are the pros and cons of having a free Facebook group?”
Shane: What’s going on guys welcome back to another Q&A with S&J, the online business youtube show and podcast where we take your questions and we answer them right here on the show, and today’s question comes from Amy.
Jocelyn: Alright, this question is from Amy it says what are the pros and cons of having a free Facebook group. Some advantages of having a free Facebook group is that this is sort of what I like to refer to as the golden age of free Facebook groups, and that just means that Facebook is sort of just letting people have a free reign at groups. You get great reach so if people
join your group they are often going to see your group’s posts in their newsfeed and probably more so than they will see your page feed, unless you have a particularly viral video or post going on, but this is a great time just to have people join a group they will see a lot of the things that you say, and it’s a great opportunity for them to talk to other people who are interested in the same things as you.
Shane: There are some negatives about having a free Facebook group. It is going to consume quite a bit of time to manage the group, not only to lead it and to post content. It’s another thing that you have to manage in your online business, but you’re going to have to police that group. Free Facebook groups are especially notorious for people just joining and spamming and dropping their links into their products and you’re constantly going to have to kind of monitor a moderate conversation between members of the group, but like Jocelyn said, there are some good things, like it’s easy to be found. People can use the search bar, if you use really clear names. You don’t have to use your brand name on your Facebook group, you could just put things like “Fantasy Football for Women ” if it was just a woman’s fantasy football group, and people would actually find that, so it’s a good way to build audience but you’re going to have to invest a lot of time and like Jocelyn and I always say, you only have two resources when you’re investing in online business — that’s time or money — so if you’re like us, you’ve got kids, you’ve got you other things going on, you don’t have a lot of that free time, Facebook groups really don’t work for us on our business, but we know people that have 40 50 thousand people in groups. They get amazing reach and they drive all their traffic from their Facebook group, so it’s really an evaluation of the pros and cons especially when you’re looking at time — “do I have time to run moderate the Facebook group?” or “do I have the resources to hire people to help me moderate the group?” If you do, it might be a really good thing for your brand.
Jocelyn: If you have a burning online business question you would like to ask, you can head on over to flippedlifestyle.com/patreon, patreon that’s P-A-T-R-E-O-N to find out how to ask us a question
Shane: And if you’re really ready to get serious about taking your online dreams to the next level, head over to flippedlifestyle.com/flipyourlife. We would love to have you in
our flip your life community and show you exactly how we build our online
business. Alright guys till next time we’ll see you later. Peace.
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