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Each week we bring a member of our flip your life community onto the podcast, today’s guest is Shey Harms.
Since 2012 she has started several online businesses and podcasts, however, she recently decided to follow her passion which is life on the lake.
Shey wants to build a travel based website that is specific to living life on the lake.
Her dream is to help families have a great vacation on any lake starting with the Lake of the Ozarks. She hopes to scale it into a lake lovers community focusing on the best lakes in all 50 states.
After helping Shey narrow down her target audience in our Flip Your Life forums, we help answer her two main problems: getting email addresses and content delivery.
We encouraged her to hire a virtual assistant or someone to help her get her content out into the world and not getting stuck on simple things like not having the ‘right’ picture before posting a blog or article.
You will learn
- How to create a community online.
- Why you need a lot of doors opening into your website.
- Examples of content to interest individuals in joining your online membership.
- How to build your email list.
- Leveraging traffic from Pinterest to her website.
- How to maximize your pins on Pinterest.
- Ways to use google to help you make better targeted decisions.
Links and resources mentioned in today’s show
Enjoy the podcast; we hope it inspires you to explore what’s possible for your family!
Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air!
Can’t Miss Moments
Each week Jocelyn and I share moments that we might have missed if we had not started our online business. We hope these moments inspire you to see the possibilities and freedom online business could provide for your family.
You can connect with S&J on social media too!
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If you have comments or questions, please be sure to leave them below in the comment section of this post. See y’all next week!
Can’t listen right now? Read the transcript below!
JOCELYN: Hey y’all! On today’s podcast, we help Shea take her travel website to the next level.
Welcome to the Flipped Lifestyle Podcast, where life always comes before work. We’re your hosts, Shane and Jocelyn Sams. Join us, each week, as we teach you how to flip your lifestyle upside-down by selling stuff online. Are you ready for something different? All right, let’s get started.
SHANE: What’s going on guys? Welcome back to the Flipped Lifestyle Podcast, it is so great to be back with you again this week. The Flipped Lifestyle Podcast is a little different than other shows you may listen to; each week, we bring a member of our Flip Your Life community on to the show and we help them with challenges that they are having in their online business. We love helping our members build successful, growing, online businesses and bringing them on to our podcast is how we get them to the next level. Today’s Flip Your Life community member, our guest today is Shea Harm; Shea, welcome to the show.
SHEA: Hi, thanks for having me.
JOCELYN: Yeah, it is great to talk to you, we have been working with you for a really long time in our community, and we’re looking forward to really getting into your business and helping you make it to that next level. So, tell us a little bit about you and what you do online.
SHEA: Okay, well, first off, I am going to admit that I like to chase those bright, shiny objects –
SHANE: Which we deal with in the forums, with no sugar or love, I’m telling you.
SHEA: I get distracted quite often unfortunately; since 2012, I have started several different websites and podcasts, but last year I decided I need to start following my passion and my passion is the lake life, I enjoy being part of a water-ski club in Kansas, my family and I, we go to Lake of the Ozarks every summer, for a week at a time; it’s where I grew up, and last year I went down to the Lake of the Ozarks in the intention of talking to some businesses and the team commerce and asking them some information about the lake, to help me come up with an idea of what kind of business I could create online. And after I was down there in April, I came back with a lot of potential restaurants that I could write about and do some reviews, and then in July, took the family down there, my husband’s brother came down as well, and I realized a lot of families don’t know how to prepare to come to a lake vacation. Luckily, we were already there so we could kind of walk them through the process, but since they had never done it before, they didn’t even know what kind of questions to ask. So, I decided that maybe what I should try to do is build kind of a travel-based website that is lake-specific, and help people know what part of the lake should they bring their boat to, what’s part of safe to have their kids, because at Lake of the Ozarks for example, the lake is so big that if you take your small ski boat like what we have down the main channel on a weekend, you are going to get swamped, literally because the boat wades are so tall.
SHANE: Right.
SHEA: So we want to help families, you know, take their families to the lake and enjoy a great vacation; so that’s kind of what my goal is and my first product that I am trying to work on is to create a travel guide for Lake of the Ozarks.
SHANE: Okay so basically, you are going to start – we actually have worked through this process with you already; we have got you niched down to Lake of the Ozarks, which has a ton of people that come visit it every year anyway, and then the goal is to create an awesome travel site about that lake, but we are going to create content with – we have a plan to scale it by talking about general lake travel, later for anybody that wants to travel to any lake around the country and even expand out to reviewing other lakes besides the Lake of the Ozarks; is that correct?
SHEA: Yes, that’s correct.
SHANE: Awesome. So, we have done a lot of work to niche that down; I think you are in a good spot, so let’s look at your questions now and figure out what the next step is, because I think we are really tight on targeting and we are also – we know what the offer is going to be, we are going to help you plan a perfect trip to these places. And this is a great thing too because there’s a lot of lakes, Lake of the Ozarks, where we are starting is big anyway, and like Jocelyn and I went to the lake last year and I promise you, I had no idea what I was doing. You know what I mean? So, I guarantee you, there is a need for it. So, let’s jump straight into your questions.
SHEA: Okay, well, first of all, I would love to build a community of lake lovers; my hope is that these people will share the different lake information about their lakes that they really know because I don’t really know all the 50 lakes, and I’m hoping they’ll share the information with tourists and whatnot, but other people on the site. I’m also hoping they can socialize with each other and find other people to hang out with and park their boats together in a cove and things like that.
SHANE: The redneck yacht club?
SHEA: Exactly.
SHANE: We call that the redneck yacht club down here in Kentucky, I’m just saying.
SHEA: We have that in Kansas too. So, what I was thinking about was, you had mentioned one time on the forum that you belong to a lot of different type of entertainment membership sites, and I would love to create a product like this, but I’m not really sure what that means or how I should really consider building it up.
SHANE: I think it’s a great idea because lake people are lake people; you know, it’s kind of like people who go tailgating at football games. They love to do that, and there are communities of people that do that together, you know what I mean?
SHEA: Mm-hmm, yeah.
SHANE: And this one is really good too because all these people are going to go repeatedly to different lakes, so you’ve got this thing about generating more and more information. Now I think what you are going to seed it with is not just some content about these lakes, which might be your public-facing content, but this is almost like a leadership type community where it’s not like you are training them to do things necessarily, you might educate them about specific lakes. Like, it would be cool if some day you could have, like you said the 50 lakes, I assume that there’s 50, big lakes that everybody goes to, is what you meant by that –
SHEA: 50 states, yeah, sorry.
SHANE: The best lake in all 50 states or whatever.
SHEA: Right.
SHANE: It would be cool if you had a video or a travel package that was like, this is the survival guide for this lake, in your membership area so that way you can draw all these people in to get to that content, but then you got this community built around maybe things like challenges where everyone in the community’s bucket-list is to go to the best lake in all 50 states, and everybody is doing that and pursuing that together. It’s just a community that you are really going to have to be in the forefront of and lead; that’s what I would think.
JOCELYN: Yeah, that’s sort of reminds me of running; I do a little bit of running, not so much lately, but like one thing people want to run a race, like a half-marathon or a marathon or an ultra marathon in all 50 states, so that sort of reminds me of them.
SHANE: Yeah, so that’s the thing is, you are going to need to see that community. It’s totally possible, I think you should do this because you have such passion for this knowing you in our community, and I have heard you talk about this so much, like I know that you have the passion to drive these people into it and lead them, but you are going to have to have a lot of doors into your site that lead to specific content that’s protected in the membership so that you can catch all of those people. All of these people are lake-lovers, but they may be like you; they know their lake in their state, but they want to go to these other places, so they go seeking this information. If there was a constructive – if you had like Tennessee’s best lakes and there was a video that told you all those things like you said earlier, like where you park your boat and stuff like that, they would come in to get hold of that guide, they would see this community of a bunch of people who love lakes and everyone is travelling and doing those things, and then they would meet a couple of people in real life, if they are in the community which means, they are going to pay forever so they can talk to them; you know what I mean?
SHEA: Right.
SHANE: So it’s almost like you are creating a game out of it. We have some former clients that were doing a website; what was it called Jocelyn? Geo-caching or something like that?
JOCELYN: Oh yeah.
SHANE: They go around and they do these worldwide scavenger hunts for these things called caches or something, but they had hundreds of people in this community, and that’s what they did. They went around looking for these things and they were in this community talking about doing that.
JOCELYN: And they had a podcast about it which was really successful.
SHANE: Yeah, exactly. How easy would it be to make content then because then you would just say, okay, I need to make 50 blog posts about 50 lakes and I need to have 50 how-to guides, and we’ll just start with the Ozarks and we’ll keep making one every month until we get them all done, you know?
SHEA: Right.
SHANE: And then what will be cool is, as people join, they will contribute in the comments under those training videos, like, oh there is another great place here, oh don’t forget to check out this restaurant, so you have created this mini Travelocity community just for lake lovers basically.
SHEA: Okay, so do you think then if I was going to create videos, I probably actually travel to these lakes in order to create these videos or are you thinking of a different kind of video?
SHANE: Oh, I just used videos as an example or content; it might just be e-books and PDFs and things they can print out and take with them.
SHEA: Oh okay.
SHANE: The content is irrelevant; it’s what your people want.
JOCELYN: Maybe a thing that as people join your community, that they create a guide for their lake; maybe you haven’t been there –
SHANE: Or they could share video, they could pull out their phone and then upload it into your forum.
SHEA: That would be awesome.
SHANE: So maybe you could go buy the rights to stock video footage of these lakes, or maybe like there’s something for free on YouTube that’s like, “The 20-minute guide to the Lake of the Ozarks” and it’s just like a tourist overview, so you just start a forum topic with that as your video and then you say in the comments you give a call to action that says, “Hey everyone who has been to this lake, share a video from it.” Take your phone out and tell them what to do and then they can come in and upload like, oh here’s this great cove, hey we are at this restaurant eating, it’s a great place and there’s this huge thread that builds over time that bulks up your content
JOCELYN: But I think it would be a good idea for you to visit as many as you can, so you are going to lakes anyway, so –
SHANE: And that’s a write-off because you will be supporting your business.
SHEA: That’s my dream, it’s on my bucket-list.
SHANE: We’re getting there, we’re getting there.
JOCELYN: So yeah, I mean I think that there is a way for you to bring content together from other people certainly, but you can also have some of your own.
SHANE: And when you joined our membership, I remember when we first started going out to write an e-book and getting some content solid like that, that’s enough for the seed right now, but like that’s what you really want to do, say okay I’ve made this one, I need to go to the next lake and I need to see this next thing, and then see the next one and then see the next one, and then the lakes that you can’t get to right away, you’ll use more of that curation of content to get it started and then this will be a very community-driven content site. They are going to provide the discussion, the talking, the videos and the pictures for you.
SHEA: That would be so cool; awesome.
SHANE: Okay cool, let’s get to your second question.
SHEA: Okay, so this is something I have been struggling with forever; I want to be able create a nice email list, I have 100 people on there right now, but most of them, I got because I created a lead magnet for boating, like how to winterize your boat, but since my site has gone down a different path, and I’m really focusing on a travel site and not really necessary the boating thing, I’m not really sure how to start moving forward with the email list. I have another lead magnet that I’m working on that will hopefully go along with my travel guide, but I want to make sure that that first set of emails outside of the whole sales funnel I did, you know, just those – build that conversation with my community, how do I do that because I feel like that’s where I really struggle.
SHANE: Okay, I’m going to hit pause on this question for right now because we make all of our members submit their questions ahead of time folks; so I want you to go ahead and ask your second question and then we are going to come back to this one.
SHEA: Okay.
SHANE: Okay go. Get your no-sugar coat on. You got to get it ready.
SHEA: Oh no, this is going to hurt. All right, so I really like the podcast, I’ve had a couple of podcasts in the past and if feel like with this one, you know, I struggle with doing the blog post stuff – this is embarrassing to say, but I have about 75 draft posts that I have mostly written or I have hired to have written, but mainly because I’m like missing some images that – of specific lakes; I’ve searched so many websites trying to find these images and it’s really difficult to find those non-copyright images, and even to find them on some of these other sites where you can pay for them, so I never had those posts done. So anyway, I’m wondering if you think it’s okay to create a podcast that’s kind of just me talking a lot of times, maybe not even having so many interviews in there.
SHANE: Okay, number one, yes, but let’s dial around here to that we have a problem with getting emails and we have a problem with content. That’s the moral of the story in these last two questions, right?
SHEA: Right.
SHANE: And here’s the next moral of the story; you have 75 draft posts written and you are letting something like not having an image hold you back. So, the first thing I would tell you right now is, if you had – these are all about different lakes and things like that that you had researched, right?
SHEA: Right.
SHANE: Right, you would be getting 75 times more traffic to your website right now if you would go hit publish on every single one of those posts. I don’t care if there’s a picture at the top of them, it doesn’t matter. Google does not care. First of all, go post every single one of those right now and then when you have a problem, you need a solution. The problem is, you can’t find copyright-free or images of these lakes. I promise you, there are a billion images of those lakes somewhere on the internet. Go hire a VA and say, I’m going to pay you for one week to go find an image for every one of these stupid posts and I’ll give you a hundred bucks. And then you can do things like – what’s one of the lakes? Give me one of the lakes you can’t find a picture for.
SHEA: Oh geez, all the ones coming into my mind right now, I know I can find pictures for –
SHANE: Then why are you not posting the pictures? Why are you not publishing the posts? That makes no sense.
SHEA: Because I haven’t researched those yet.
SHANE: Okay doesn’t matter; so give me a random lake –
SHEA: Lake Powell.
SHANE: Spell it.
SHEA: P-O-W-E-L-L.
SHANE: P-O-W-E-L-L; now ladies and gentlemen, Jocelyn and I are now typing this into the Google search engine and I am going to hit Lake Powell, I’m going to go to images and then I’m going to click on ‘Search tools’ I’m going to go to search tools, I’m going to click ‘Usage rights’ and I’m going to put ‘Labeled for reuse’ and I’m going to click that, and I just found over 200 images of Lake Powell –
SHEA: It’s not that simple, I swear.
SHANE: – that are copyright free. Okay so the moral of the story here, Jocelyn and I read this question and we both just looked at each other and straight went and hit desk. When you get off this call, please go publish all 75 of those posts, and then go back and either you or someone else find those pictures.
JOCELYN: And here’s the thing, if you can’t find it, like if you are really, really can’t, then put a PS on the post that says, “Hey, if you have a picture of this lake, I would love to see it, please email me.”
SHANE: Please engage – if you are at this lake, please send me this picture right now.
SHEA: Yeah.
SHANE: But you’ve got to get those doors opened into your websites and now you can make lead magnets specific to all of these posts so when the person who looks for Lake Powell comes to learn more about Lake Powell because they are travelling to Lake Powell, they will say, “Oh get my checklist of all the things you do at Lake Powell” and you’ve got a nice little checklist that goes with that blog post and that’s the content you are going to create to get more emails.
SHEA: Okay.
SHANE: So you find the lake lovers who are searching for the lake they are going to, you give them a checklist of things that’s cool about Lake Powell, and then your emails would then say, “Hey by the way, we’ve got a full community thread based on Lake Powell in our lake-lovers, lake lifestyle community; join us today.”
SHEA: Okay.
SHANE: And you’ve got your sales funnel done, okay?
SHEA: Awesome.
SHANE: Okay so does that make sense?
SHEA: Yes, it makes sense, like I said, it’s embarrassing to admit.
SHANE: I know, I have been waiting for that rant all day. Like, Jocelyn was laughing at me when we are like looking over your questions, because she’s like, you’ve been waiting – I’ve been waiting for that all day. So, I’ve got that off my chest, I’m done. Jocelyn, she’s all yours now.
JOCELYN: My goodness, all right, let’s move on to our next question.
SHEA: Okay, I guess the next one would be about Pinterest and I guess what I was wanting to know about Pinterest, I have over 2000 pins on there, and I have one post from my site that seems to get quite a few re-pins, I mean, it gets pinned every couple of weeks I guess, and I’m wondering, how I can start leveraging some of this traffic on Pinterest. I mean, it doesn’t seem like I am getting a lot back to my website, but I do know that people are looking at things and putting on this pin board, so I guess, I just need some help with Pinterest.
JOCELYN: Yeah, you just need to make sure on Pinterest that your pins are re-pinnable and what I mean by that is to make sure that they have some type of words on them that is the best strategy that I have used for Pinterest. If you have just a nice picture of a lake, I mean, that’s nice, but it’s better if you say, “The top ten reasons to visit Lake Powell” or Kentucky Lake or Lake Malone, those are lakes I used to go to when I was a kid. You know, that is going to be a lot more meaningful on your pinboard. So, just make sure you are using that type of strategy and not just a picture. There’s also some SEO-type things you can do for Pinterest and that’s to make sure that you are very descriptive in your description at the bottom. So just make sure that you are doing that. Whenever you create your blog post, make sure that you are making a Pinterest picture to go with each one of those; I did mine in Canva and it’s super easy to do, you can just use their templates. If you are in Flip Your Life, which I know you are, you can go into the tutorials and I have a tutorial on how to do that and just those things, pinning your own content, I have even pinned other people’s content because I think that that helps me to gain followers and as long as they are not in direct competition with me, I will repin their things as well, so that’s how you can gain some good followers on Pinterest.
SHANE: And this also goes back to the thing we just talked about- if you had 75 more posts that were published instead of sitting in your draft folder, you would be getting a lot more pins, you know what I mean?
SHEA: Okay.
SHANE: Because you would go pin all 75 of those – you would make a pinnable image, you’ll find the images, make a pinnable image and then let everybody pin those, you pin those and that’s going to be 75 times more content just right there. So, like getting all of that out there is what’s really going to take that to the next level; Jocelyn has hundreds of posts over the last few years, but if they are all sitting in her drafts folder, then no one is pinning then.
SHEA: Sure.
SHANE: So that’s what – I would unleash that content into the world, I wouldn’t drip it out of anything at this point, I would just go ahead and publish them all and then go back and do all the mages; it would probably take you a couple of days to get all those images found and then take those same images and create something that says whatever that post is about, and then you go pin them all and that will start getting you a lot more traction there.
SHEA: Okay.
SHANE: Yeah, this goes back to something that a lot of people have a problem with; I think a lot of – this isn’t necessarily the perfection issue where people are like, oh my post isn’t perfect, because in this one, we have a legitimate thing, there is not – you don’t have to find the right image for that, right?
SHEA: Right.
SHANE: But you can also use other things, like you can just use pictures of people travelling; like, I’m going to this lake, well, they are travelling to a lake – a family and a car and a boat towing behind it, whatever, that could go with some of these posts, of anything you can find. So the images are not going to make or break it, but you do want to get an image in there, but don’t get so caught up on it that you hold back your information from the world.
SHEA: Sure.
SHANE: Just release it, you can always change it later.
SHEA: Okay, that’s good advice.
SHANE: So I think product-wise, I know you’ve created some guides and put some e-books and things like that, but I think this is where you are going, don’t you feel like – people like you are very passionate about what travelling to these lakes –
SHEA: Yeah, I definitely agree.
SHANE: They need a leader, right? So the question is, are you the leader? Can you be that leader for them?
SHEA: I don’t know, I’m beginning to wonder now.
JOCELYN: You can do this, you got it.
SHANE: You can do that. You are the leader; we know you are, we are just trying to get you to tell everyone you are. You know?
SHEA: That’s right; I’m the authority about lakes.
SHANE: You are the authority about lakes.
JOCELYN: That’s right. I mean, you know a lot more than I know about lakes, I can tell you that.
SHANE: Let me ask you this, because we got a few more minutes here, what is your biggest hang-up like moving forward, like what makes you wonder that though? You know this is what you want, you know that’s what you are passionate about, so what’s your roadblock that’s keeping you from doing that, from being the leader of this community?
SHEA: I think it goes back to a little bit about how a lot of people say, you have to have somebody, some traction already in that niche and this is one place, I have looked for websites that are like lake-based blogs and I found two, that is actually a blog about a lake that is still an active blog and it just seems like there’s not a lot of travel-to-lakes in the form of e-books on Amazon and I’m like okay, I’m like the first person doing this as far as I can tell, so I don’t have that competition to gauge against and it’s kind of like, do I know enough? When I start researching lakes, which I enjoy doing, there are so many lakes in this country and it’s hard to focus on what lakes really are the top ones I should be focusing on, which are the ones that people care about, am I doing the right thing. This is the first podcast I found too about lake life and then I’m going to be starting that as well, so it’s just kind of like I’m blazing new territory.
SHANE: Well, what I do find though and I’m doing some Google research here on the air too, like I’m looking at the keyword tool and I’m looking on Google, what is very interesting is, there are a lot of websites, a whole lot of websites, like the Lake of the Ozarks type thing.
SHEA: Yes.
SHANE: Like there’s Forest Lake, like Crystal Lake, wherever this is, and then there’s like Houston Lake travel, there’s a lot of blogs about specific lakes and then we know that sites like Travelocity and Expedia and places like that, they review specific components of those lakes exists, like hotels and things like that. So, there’s clearly a market for it and you are looking for the sub-niche, you are looking for the niche of people who are like, yeah, but I’m going to go to all these lakes, which – we always say this, you only need 500 people paying 25 dollars a month to make 25,000 dollars a month or whatever.
JOCELYN: And to answer your questions about which ones you need to focus on, I mean, I would focus on the ones that are most visited by people; I’m sure there’s some type of list out there that say, the most popular lakes in the United States or something like that. So, I would just go out there and search for that and that’s going to give you your traffic because you want to make sure that there are lakes that –
SHANE: A lot of people are going to. And the Google search traffic, like when you look in the Google keyword research tool, should reflect that. I think we did a search once with you in the post in the forums where we were looking at like what lakes got the most traffic or whatever, you know what did most people go in and put like, travel to Lake of the Ozarks or travel to Forest Lake or whatever, and that’s the post you should focus on – like if you are going to say, what am I going to create the first lead magnets for, well, let’s say that Crystal Lake, this lake I found in Google here, let’s say that this one has really high search volume and you have a blog post that is published about that lake, that’s where you would start and say, “Get your Crystal Lake checklist” for families travelling to Crystal Lake, give me your email and I’ll send it to you.
SHEA: Okay.
SHANE: And we focus that in that order to build up our traffic. But I think we got to flush out your product a little bit more and how we are going to – what does the community really look like internally, that’s the next step because as we always tell everyone, if you don’t have anything you are selling, it doesn’t matter how much traffic you get.
SHEA: So do you think it would be good to create like a Facebook group that’s about lake lovers and just see if I can get people interested into that so I could start asking some of those questions? Is that a good approach?
SHANE: I don’t think it’s a bad approach since your email list is a little small, and you started somewhere else and you have pivoted now, so those people aren’t targeted to what you need now.
SHEA: Right exactly.
SHANE: So yeah, we always say a great way to gauge it is like you know Lake Travelers Group or Lake Lovers Group or something like that; if people start finding that organically, there’s a good chance there’s more people looking for it. So, that might be your first step to see if a community like this needs to exist.
SHEA: Exactly yeah, okay.
SHANE: Okay, awesome.
JOCELYN: All right, so let’s move on to your next question, I think we have time for maybe one more.
SHEA: Are we going back to the whole email questions that we talked about earlier where you said pause on or not?
SHANE: I think what we have determined is, you need more focused content that you can make lead magnets for and that in turn will get you more emails; you see what I’m saying?
SHEA: Okay.
SHANE: So if you’ll go hit publish on all the posts, get them out there, get them searched in a month from now when your traffic doubles and triples, then you can start looking and saying, oh this thing needs a lead magnet, I’m going to make a specific one for this and you-
JOCELYN: But I think in the meantime, you can go ahead and use the lead magnet that you already have on those posts because if you are starting to get traffic, there’s no reason to not try to get those people on your email list.
SHANE: Not the boat guide, but the new thing, the checklist for family going to a lake, something general.
JOCELYN: Or like a packing list for a lake vacation or something like that.
SHANE: Yeah, something like that, something that would apply to every single post, but then as we get deeper into this, we’ll go back and say, well a lot of people want this checklist for the Lake of the Ozarks, so we’ll go there first – now that post has a content specific lead magnet and then we’ll get more and more and more. I don’t think you need to write more content, I don’t even really think you need to do the podcast right now to be honest with you because you got so much content to get traffic.
JOCELYN: I think right now you just need to gather some information: who is coming to your site, what lake are they trying to visit, what value can you provide for that person.
SHANE: All right, so what’s the next step? In the next 24 hours, what are you going to do to move the needle and start moving towards these new goals that we’ve laid out in today’s show?
SHEA: Well, I guess I better focus on getting all those draft posts published.
SHANE: That’s what you got to do. Then the second step is to find pictures for them because they are there. You know what I mean?
SHEA: Yeah.
JOCELYN: Yeah, that’s a low-hanging fruit for you; there’s no reason that you can’t do that for like this week.
SHANE: And don’t be afraid to buy the pictures; like a lot of people really want to find free stuff but like we learnt a long time ago, if I can pay anything less than 15 dollars for an image that I need for a post, I’d do it because in the long run, if you bought a 15-dollar picture a week, that’s only going to be 60 bucks a month, and if you do that for a year and you got all that content behind you, surely you can make your 60 bucks back, per month, eventually. If you can’t, well, it doesn’t matter if you buy them or not.
SHEA: Yeah.
SHANE: So whenever you find an image, buy it, download it, whatever it is as long as you can use it, take it and go for it.
SHEA: Yup, sure will.
SHANE: All right, well, you go post your action steps in the forums and we will hold you accountable and help you there.
SHEA: All right, sounds great, thank you.
SHANE: All right guys, that wraps up another call with one of our Flip Your Life community members; if you’d like to become a member of our Flip Your Life community, head over to flippedlifestyle.com/flipyourlife and we can help you with your online business as well.
JOCELYN: All right, next we are going to move into our Can’t-Miss Moment segment and these are things that we were able to experience recently that we might have missed if we were still working at a normal, nine-to-five job. Today’s can’t-miss moment is heading to a cabin in the mountains for the kids’ spring break off of school; it’s something that we might not have been able to do in years past just because it is a little bit expensive to go, and just to take the time off and just hang out together and it was a really good time.
SHANE: We used to get spring breaks because we were teachers, but we would stay at home on spring break a lot because
JOCELYN: We were exhausted.
SHANE: We were exhausted and we just actually wanted to rest and also to just save money for a better summer vacation. We really don’t have to make that choice anymore because of our online business and it’s really cool to be able to do that. Another cool thing that’s happened on this trip was you know, you are always rushing around and we used to rush everywhere to try and get back home or get things done or move on to the next thing or be ready for work the next day, but this time when we came home, we actually took an old way home, like old highways, drove through the mountains instead of on the interstate. It was really cool, we hadn’t been that way with the kids before, so we stopped at an overlook and got this amazing view, got a great picture of the kids there, we are going to post that in the Can’t-Miss Moments in the show notes and it was just a really good time to be able to stop, relax and kind of, take the long way home. That was really a huge can’t-miss moment for me. Before we sign off, we like to close every show with a verse from the bible. Today’s Bible verse is Proverbs 3:5-6; the Bible says, “Trust in the Lord with all your heart, lean not on to your own understanding and always acknowledge Him and He will direct your path.” That’s all the time we have for this week; as always guys, thanks for listening to the Flipped Lifestyle Podcast and until next time, get out there, take action, do whatever it takes to flip your life. We’ll see you then.
JOCELYN: Bye!
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