Need ideas on how to build your audience with the help of Google Analytics?
Listen in as we help today’s guest grow her online business through strategic use of Google Analytics.
Taking it to the next level this week is community member, Brenda Mullard.
Brenda is a wife, mom and art teacher living in Appleton, Wisconsin. She has 3 awesome children, one in elementary, one in middle school and another in high school. It’s been a particularly busy time for her and the family, since they need to budget their time for all their kids’ activities along with the daily grind.
She has been an art teacher for more than 2 decades, teaching art class from kindergarten students to 12th graders. Although she truly loves her current job, she is looking into branching out online to be able to share her knowledge to a wider audience, all while spending more time with her family.
Brenda has been trying out different avenues to make money online. She has tried hobby sites, gift sites, etc. She has recently created her blog with more than 20 courses ready and just needs the insight to get this to earn her more than a few cents.
Join us as we help her understand the advantages of using Google Analytics to build her sales funnel, as well as breaking down some online business principles.
Don’t miss it!
You Will Learn:
- Where to find people interested in buying your product.
- Online Business Terms Simplified.
- How to use the Google Analytics tool.
- How to sell your product even if nobody knows you.
- And so much more!
Links and resources mentioned in today’s show:
- Flip Your Life community
- Brenda’s Website
- Elementary Librarian
- US History Teachers
- Evan Burse’s Website
- Flipped Lifestyle Patreon Page
Can’t Miss Moment:
Today’s can’t miss moment is going to dinner with family members in the middle of the week. This is something we wouldn’t even be able to do when we were teachers because our schedules were too jammed pack. We are so thankful that we get the opportunity to spend more time with the family, Isaac even gets to play checkers with his granddad, which is just so amazing!
Enjoy the podcast; we hope it inspires you to explore what’s possible for your family!
Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air!
You can connect with S&J on social media too!
Thank you for listening!
Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show!
If you have comments or questions, please be sure to leave them below in the comment section of this post.
Can’t listen right now? Read the transcript below!
Jocelyn: Hey y’all! On today’s podcast, we help Brenda start her art business online.
Shane: Welcome to the Flipped Lifestyle podcast where life always comes before work. We’re your hosts, Shane and Jocelyn Sams.
We’re a real family who figured out how to make our entire living online. And now, we help other families do the same. Are you ready to flip your life? Alright. Let’s get started.
What’s going on everybody? Welcome back to the Flipped Lifestyle podcast. It is great to be back with you again this week. Super excited to bring another member of our Flip Your Life community on to the call so that we can help them take their online business to the next level. Got a great guest for you today. We want to welcome to the show Brenda Mullard. Brenda, welcome to the show.
Brenda: Thanks, guys, it’s great to be here. Thanks for having me.
Jocelyn: Yeah, it is also awesome to talk to you. We are excited to dive in, and see how we can help you take this thing to the next level. But before we do that, let’s tell the audience a little bit about who you are, your background, and what you have been up to so far online.
Brenda: Sure, I live in Appleton, Wisconsin. I’m married and have three children. All of them are school age. One is high school, middle school, and elementary, so we are running around like crazy people right now in this stage of our lives.
Shane: You’ve got the dreaded problem of going to three schools every day? Elementary, middle school, high school.
Brenda: Yes, and all in different activities dividing and conquering all the time. I also take care of my elderly mom, who lives not too far away from me. I’ve been teaching art for 20 years and I’ve taught kindergarten through 12th grade, right up into adult, actually I’ve been doing that for 20 years and so far my online experience has been I’ve done a few little things. I’ve worked on hobby gift sites, homemade gift sites. I’ve done greeting cards, where I’ve put them on Greeting Card Universe. I’ve done teacher stuff. I’ve had those 11-cent moments like you’ve talked about often, but they don’t really add up more than 11 cents.
Shane: What’s interesting is, you saying that, is one problem that we see when people start online, and the reason I think why some people get frustrated is, I hear you are you going out into a third-party marketplace and throwing products out into these other places, and a lot of people do that, and then first make money online and they’re like, “Well, this is amazing, but why won’t it get any bigger?” And that goes back to the same problem of, well, number one, you were kind of building on rented land, you are putting something in someone’s else’s marketplace. Number two, you are relying totally on products, and not building a business. You are just kind of throwing some mud on the wall, and that is great. You need that, you need that motivation, and that is kind of the prove it’s real stage. But now you are kind of in a point where it is like, “Okay, now where is my online business that is actually mine?”
Brenda: Right, right.
Jocelyn: All right, so you tried several different things and they’ve had varying degrees of success, and I know that you are kind of ready to dive into some more stuff. But before we get into the technical questions, let’s talk about why you really want this online business to take off. We always like to start with that question as we are looking into seeing what we can do to help you move this thing further.
Brenda: Sure, I’ve always had art in my life somewhere along the line and being in art education for the past 20 years, I’ve seen how people change through art and so I love art education. I feel like it doesn’t get it’s fair share in regular schools. It kind of gets thrown to the side because it’s not reading, writing, or math. I just feel like I have something to share with people, and I have something to share with teachers that I’ve been very successful with for the past 20 years, and I feel like I can share that. I feel like at this point in my life with my family the way it is, I want more time for my kids. I want more time to spend with my husband. I want to be able to do things with my mom while she is still around, and so that is really my Why, is my family, really and wanting more time with them.
Shane: Okay, what brought you to the point to where you are like, “Okay, I want to do get this business thing. This is my moment. I’ve been dabbling in this for a while. These are the things that I want.” Those are epic reasons to. I have older parents, too, and I think the same thing all the time. I’ve got to spend more time with them. When I dropped the kids off at school this morning, I just went over and had a cup of coffee with my dad and I was like, “Man, I couldn’t have done that if I still have been working that old job.” Did something happen? Did you see somebody else making money in this space or what brought you down this path where you were like, “This is it, I am ready, I want this online business?” What made it more real for you?
Brenda: Well, I thought about doing things for a really long time. I mean, those have been around for forever. But about a year ago I was actually reading an artist magazine and there was an artist who started creating these online courses and selling them on his website. I read the article, and sat up and thought, “Oh man, I can so do that.” And I actually reached out and emailed him, and asked him a bunch of questions of, “How did you do your setup, how did you get started, where did you build the websites?” Just kind of started off with the information that he graciously shared with me. About a year ago, January, I just started with WordPress, and started the visualartsacademy.com. As been a learning curve since then withhold technical side of it, and now learning more of the product building, and all those different things that kind of go into the business side of it. I’ve seen it done, I know it works, now, it is just figuring out the parts that make it work.
Shane: There are two great things here. Number one, you are through the hard part. That is the part that trips people up a lot. How do I start a websites, how do I sell something on the website, how do I get money and then give this thing to someone? All those questions, those are the landmines. Once you get past that, you get to start doing more of what you are an expert in, which makes it easier. Not only that guy, but I will tell you right now, we have dozens of artists in the Flip Your Life community. We’ve got Evan Burse who teaches people how to draw superheroes.
I know of another entrepreneur who has 2000 members in their art school. They teach how to draw, I don’t know what kind of art it’s called but it’s like all squiggly, or whatever. But they teach that, and they have 2000 people doing that. We also know of teachers who are selling art lesson plans. This is a niche where there are people there. It’s just a matter of getting the right product in front of the right eyeballs, regardless of which direction you choose, you will be able to do that.
Tell us a little about that what is your art direction? Are you wanting to do art classes like Evan bursts does over at the cartoon block, where you teach people how to draw something? Are you wanting to do more lesson plans for our teachers, or are you looking to be like coaching for art teachers? What is your path that you are thinking about going down, and then we’ll jump into your questions.
Brenda: What I’ve done so far as I’ve built a forum through your great tutorials that you have in your forum with teacher lesson plans. I create a 90-days-of-art-foundations lesson plans by adding separate little units if teachers want to use them separately versus an entire semester of class. I put them into the membership forum and that is where I am at right now.
Shane: Okay, good, what I’m hearing is you’ve got a product, you’ve got some of the product in there, at least enough to open the doors and start selling it, and you’ll make more as you go.
Brenda: I’ve only got 27 days’ worth now.
Shane: You’ve only got 27 days’ worth, is that more than what you started out with?
Jocelyn: Yeah, right around the same amount.
Shane: Yet it’s like around 20 days. We are right there at the very beginning.
Jocelyn: Okay so you’ve got a good foundation, you are getting started, getting everything ready to go and this is a field that we know a lot about because this is how I got started in online business. How can we help you to get to the next step?
Brenda: I guess my first question would be where do you find the people that would be interested in what you are building, or how do you find that audience that you are building for so that they do know that you have a product available to them, and ready for them to purchase if they are interested?
Jocelyn: There are a variety of ways to do it. You can either go all organic. That means that you spend your time to create content to go other places and put links to your product. There are a variety of things that you can do organically, you can also do paid traffic, which means that you go out and purchase ads and you target specific groups of people and get them to come to your content with the intent of later purchasing from you and then there is my favorite strategy, which is a combination of the two.
What I like to do is to create content that is regularly scheduled, that people could come onto your site, they could consume your content, and then they could give you their email address in exchange for something for free, and you could continue to provide value, they would eventually purchase from you while at the same time, I would like to see people running ads to the same type of content to get people interested and hopefully opt in, and later purchase.
Shane: This question seems hard. This is the magic, where do you get the traffic? In reality, you are just got to spend time, money or both. That is the only way to do it. Also, there is a big mistake that people make here is, “I’ve got all these great lesson plans in my members area, but I don’t want anyone to see them because I want them to give me money for them.” In reality, what is going to happen is you are probably going to have to make 27 more lesson plans, you’re going to have to release the first 27, or something. You are going to have to release huge chunks of your content for free to get people to come and buy the rest of it, because it does not matter how big your content is, if nobody can see it. The big thing you have to do first, like Jocelyn said was, you’ve got to create the content first that people can actually get to, that you can give away for free.
Frictionless content, that they can just show up at your website and get. Then, you follow up with all your paid stuff. Since you are at the beginning, you’ve got a great advantage here because you can set back with the mentality and say, people are going to come for the content. But they stay because of curation, and organization, and leadership, and community. People don’t just by our lesson plans because they we’re the best teachers on the planet, which we were, totally. No, not really.
Shane: Especially during football season. If you are doing football season, that is terrible. But what people stay for is it is Tuesday, March 3rd. Print this, do this, bell to bell. Or if someone comes and says, “Okay, I’ve downloaded a thing to show you how to put a carburetor together,” it’s not just that content. It is, “Hey, do this, hey, here is a little hack. Hey, here is a little trick.” It’s telling them what to do step-by-step.
That leadership is why people will actually give you money. Long story short, you’ve got to release a ton of free content. You’d need to just buy some ads and push it to it, and you need to be out there where your people are already hanging out, and dropping links to your stuff in when it is appropriate. What did you have in mind? Is that kind of what you are thinking, but it was kind of like really overwhelming?
Brenda: No, I totally understand what you are saying. I’ve heard you talk about that paid traffic, and the targeted ads and all that. I get a little bit bogged down and confused with all the different terms of lead magnets, landing pages, sales pages. All that kind of technical stuff is where I get a little bit stuck, and what is that?
Shane: Here is the basic way to think about it. This is the redneck description of how to do it, okay? I’m going to give everybody the redneck Kentucky sales funnel here. Find your people, put your stuff in front of the people, make them click a link to your website, and then convince them to click a link to give you money. That is it, that is all you’ve got to do. Forget landing pages, forget all that stuff. You literally just need that. You got to find your people, give them a link to click. It lands on a page. Forget landing pages, sales pages. That page describes your product, they click a link and they give you money. That is the whole general thing that you’ve got to do to get people to do the sales funnel process.
Jocelyn: And it doesn’t have to be perfect. My first website, some people might call, landing page was horrible. It had three buttons, there was no sales information, and had three buttons. It was the worst page ever, and people bought it.
Shane: That was unbelievable. I look back at that now, because the still have screenshots of it.
Jocelyn: I used to go on the– what was is it called?
Shane: The wayback machine?
Jocelyn: Yeah, the way back machine, and get a screen capture of that and put it in the show notes.
Shane: It’s was hilarious.
Jocelyn: It was really bad.
Shane: It was literally like, two columns, or three little squares?
Jocelyn: I think it was three little rectangles, I better find it.
Shane: You know how you go to people’s sales pages, and they’ve got all the benefits, and all these bullets, and stuff like that? It was two little benefits, and like a big button.
Jocelyn: No, it was nothing it was just three buttons, I’m pretty sure.
Shane: Oh no, you’re talking about when you had it stacked on top of each other. I thought you were looking at Elementary Librarian 2.0, when you had things side-by-side and three bullet points.
Jocelyn: No, I don’t even think they were side-by-side. This was the most terrible page ever, and it made money.
Shane: We’re going to try to put it on the wayback machine, and it will try to get a screenshot of this. We will find one. But really, that is how simple it was. There was a page with a buy button. That is it. That is what you needed. Don’t get bogged down on that.
Jocelyn: I mean, is it better to have all of the bells and whistles? Yes. But you know it will work the other way.
Shane: There’s another layer here, too, that I think we’ve never really talked about on the show, is we always talk about time and money. You know you’ve said you heard us say that before? There is time and money, and then there is timing. You have to look at your avatar. This is not just for teachers. This is every niche, every avatar, everyone we’ve ever seen. When you go and look at the search data, there are spikes during the year. You need to know your avatar, and know their calendar. If you can choose points, really strategic points where you want to go into the battle, you are going to have a much better chance of getting in front of those people because more people are looking.
If I’m a football coach, the best time for me to put a playbook up as at the beginning of the season when people are telling their teams how to run plays. If I wait until December, when the season is over, no one cares. I have less chance to get my stuff in front of people. Same thing here. Think about that timing, and pick your moments in the calendar where you are going to really be aggressive organically. You are out talking in groups, you are out looking up wikis and forums, and just anywhere you can find any of your people hanging out, but also maximize your ad spend. That is where you would also spend the money because that is the most likely chance that your person is online looking for it.
Brenda: Yeah, so if I am kind of hearing you correctly, to do the paid ads. As a teacher, I’m thinking for myself, when I’m planning for the next year, I’m at end of April, early May, June, into what the next year is going to look like and starting to plan already for the next year.
Shane: You have to be careful, because people who are achievers, and end up to the point where they want to teach someone else, you are a really, really good teacher. You’re really really thinking about this ahead of time. I would say that on the bell curve, people at the top of the bell curve, the majority of the teachers, are looking up at about July 31st, and going, “Shoots, I’ve got school next week.” There are some people, too, an online business — I always say younger people who get into online business — they’ve got all the time in the world. They’re not married, they don’t have kids, they are not doing anything. They just throw themselves into this, and a lot of times, we find they can figure it out by themselves.
Other people like us need a learning curve. We are married, we’ve got kids, you’ve got other things going on. We are the ones that are going out at the last minute and look for a course. It is the same thing. Don’t think of yourself. You are the avatar because you are this kind of teacher. But you are not the avatar who is going to go out and go, “Man, I really need to buy lesson plans tomorrow.” because you’re going to make your own. When is that person looking? The cool thing about this is, all this data is available. You just go to the Google analytics tool, there is a thing called trends, where you can look at times of the year. When you look up keywords what people are actually searching for, there’s little button beside them and you can click it, and it shows a calendar of what months they get searched in.
For example, there might be a spike at the beginning of the school in your niche, but for my niche for US History Teachers, I can follow the calendar and say, “Oh man there is a lot of searches for Martin Luther King lesson plans during January.” because that’s when his birthday is and Black History month is in February. There is a huge spike of searches for Pearl Harbor in December, you know why? Because that is what happened. Or 9/11. All these big key moments. What was just last week? Dr. Seuss or something, Jocelyn?
Jocelyn: Yeah, in the beginning of March is Dr. Seuss’s birthday. It’s called Read Across America Week. In Elementary Librarian, that is a big time to advertise things related to Dr. Seuss. It is all about just doing just-in-time promotions to your audience. Keep in that ‘Know, Like and trust’. Keep giving them free stuff, keep providing value, and eventually, especially in back-to-school time, they might think, “Oh, yeah, I remember that site that give me some really cool free stuff, maybe I will check out their paid stuff.”
Shane: Let’s say, you had a website about wrestling. Wrestling has a pay-per-view every month. January is the Royal Rumble, one month is Fast Lane, and Wrestlemania and then Summer Slam, all these different shows. If I had a wrestling podcast, which I am trying to get Jocelyn to let me start but that is a whole other episode. But if I had a wrestling podcast, where I talked about wrestling, if I wanted to do an ad, I would say, “Hey, listen to this ad in January where I break down the Royal Rumble.” Or “Listen in April, I just went to the Wrestlemania.” You’ve got to look at the calendar, and timing is as critical as creating the content and buying the ads. Every niche is like this. People are sitting there right now and they are thinking, “Oh, these teachers, they know their calendar.” It is not that. We know our avatar’s calendar. We know what our avatar is doing every day of the year because they think about it, we strategically research it, and when you figure it out it makes it a whole lot easier to show them ads of things they want. And that is what you have to do.
Brenda: Okay, that totally makes sense.
Jocelyn: All right, well that was a great question about traffic, and how to get it. I know that’s a question that a lot of people have out there who are trying to learn more about online business. What else do you need help with today?
Brenda: Being an art teacher I know how to teach classes, but I also know how to do lesson plans. Do you think that it is smart to think about, later on down the line, after I have the lesson plans stuff all figured out, and actually running pretty well, to then maybe start summer camps for kids, and online and different things were I’m actually teaching. Is it possible to have two separate areas on one website, and make that work?
Shane: You totally could but you should not be thinking about it, because you don’t have the one thing finished yet. Don’t think about the second thing. Now, you can strategically just scribble on paper or notes. Jocelyn and I, one of our down-the-road things, is we want to host a conference. We want, not just a live event where 10 people show up. We want to host 200 people, 300 people or more. But that is not where we are at right now. That is not totally being planned yet. That is just something we wrote down as an aspirational goal. We would not put any energy into that right now other than maybe a meeting just to kind of explore the options.
You are in the same boat right now. You are in one path right now, and you shouldn’t be pivoting or changing until you’ve actually tried that path enough to where you know it is going to work. You could totally do that if you wanted to, but now you were talking about a different avatar, you are targeting a totally different kind of person to come into that, and a different time of year. That is a different business altogether. While you can do that later, it is always better to work on one thing at a time.
Jocelyn: I think that that is a fine idea for the future once all this is finished. I just want to caution you and, like anyone else out there, what you are saying is that you want to do things like that would theoretically help people to earn more money, or have more time, which those things are fine.
Shane: Or even just learn art classes.
Jocelyn: But what I would caution you against is trying to charge to do things like become a better art teacher or be more organized. Those are just feel good type things. I’m not saying that you couldn’t make money off of them, but I see people doing these types of products a lot, and they just don’t work very well. Now, I will tell you what they do work well for, would be for free content, that would lead to something paid. That works really well. That is something that I do for Elementary Librarian. I do a book fair webinar, like how to have your best book fair. People like that type of thing, but it is not something that I think they would be really willing to pay for.
Shane: They need something for the day-to-day grind. We always say the only thing you ever sell is a way to save time or make time in your schedule, or save money and make money. If you are if your thing can’t be boiled down to that point, it is going to be tough to do that. Don’t try to do that while you are building a whole other business. That does not make sense either.
Brenda: And thinking about to save time, make time, save money, that whole philosophy, with the art teacher lesson plans, I think I am on the right path with that one right now.
Shane: For sure. Yeah, that market is like interesting because you are not just saving them time in class, you are actually saving them time after school. They can be with their families instead of doing lesson plans. Or you are opening up a planning period for them to do that. We just bought our new house, right? We got this new property, when we had our old house– we have names for them. We call this one our Forever Home because this is where we plan on living on forever. We call the home that we just moved out of our Freedom House because that was the house that we sold our old house, and downsized to free up enough money, and resources to quit our jobs. We decided to keep that house and start a rental company. Now we have renters. We are landlords. I went, and I’m like, “Man, I do not have time to go through this mess, and all this.” So, what do I do? I wanted to ramp the learning curve, I wanted to save time, so I went and bought three but books and joined a thing online, some guy’s course or whatever, on all the headaches you can avoid in 30 days or less whatever. I’m just pouring myself into that, because I want to save all that time and headache going forward and that is what we’re all doing when we sell information products online.
Jocelyn: Alright, it’s been a great discussion so far today, and I think we have time for one more quick question, so what else do you have for us?
Brenda: You know, I’m wondering about how to sell myself or my membership in forum and lesson plans, if I’m not an art teacher person who everybody knows.
Shane: So you’re saying like, “I’m not a world-renowned speaker speaking on stage, why would anyone buy my professional lesson plans for their classroom?” This is basically what you are saying?
Shane: Jocelyn and I always start this discussion like this. I sold thousands of dollars in playbooks. My first year as a head coach I was at 1-10. I mean, I was terrible. And then we went in another game, we lost eight more in the second year before we won the first game ever. Now did I get better? Did we start winning some games? Yeah, that is how I figured it out. But I wasn’t Vince Lombardi, I wasn’t coming off of Super Bowl.
But the difference was I produced something that solved people’s problems, and I actually put it out there. That is what people want. They don’t care where they get their solutions from, what they care about is, bam, is this going to fix what the problem is? I have a pain point that needs addressed. Is this going to solve my problem? Don’t cut yourself short, because you are more of an expert than you think.
Jocelyn: This really boils down to something that is known as ‘Know, Like, and Trust.’ It is simple to do it. All you have to do is just be yourself, put yourself out there. Tell people what you struggle with because they like to hear that–
Shane: — And how you fixed it.
Jocelyn: And ways they are going to relate to you because they understand the same type of problems. When I started Elementary Librarian, I have been a librarian for a whole three years. That is it. Now I have worked in education before that as a substitute and as an instructional assistant and various things, but I have been a librarian for three years. I wasn’t some expert, I wasn’t like a nationally certified anything. I was just a regular librarian.
Shane: But Jocelyn put herself out there. She started putting her lesson plans on.
Jocelyn: So I started writing blog posts every week. “Okay, here’s what’s going on in my library this week. I am struggling with this. This is hard for me because of these reasons.” And I would just talk to people like I was talking to them, like they were right there beside me.
Shane: So she was an elementary librarian, but she became The Elementary Librarian because she was putting herself out there, and lo and behold, then Jocelyn started getting opportunities. These library associations were like, “Wow, would you like to come speak at every conference?” What was that one the first year that you got to speak at here in Kentucky?
Jocelyn: I think that was the Kentucky School Librarian Association.
Shane: When she put herself out there, and people realized, “Man this person is really smart, they are putting themselves out there, they are talking about this,” she became a thought leader.
Jocelyn: “And they started a website. They must be a total genius. She must be great.” No, I just figured some things out.
Shane: It’s kind of like, everybody writes a book, and somebody sees them and they’re like, “Man, you wrote a book? Wow!” And 90% of books that sell a 100 copies are self-published. But if people see the book, it does not matter. You wrote a book, you must be somebody. It’s kind of a perception as reality, and kind of putting yourself out there. You’ve got 20 years of experience. That means anyone with 19 years of experience or less is behind you.
Jocelyn: Just go out there, be a little bit vulnerable, be you. Some people are really going to like that, some people might not like that, and that is okay. You want your audience, you want people who relate to you. The other people, they can find somebody else to follow.
Shane: We say all that the time. There are bigger podcasts, there are people that make more money than us online. But you joined our community for some reason instead of theirs. And so did everybody else. Tens of thousands of people were going to listen to this podcasts. They could be listening to something else. Maybe someone smarter than we are. I don’t know we are from Kentucky, we don’t talk very good. But people like us.
Jocelyn: And don’t confuse dialogue with intellect.
Shane: Yes, I’m so glad we worked that in. We’ve been trying to get that in the podcast for a while now. Yeah, never confuse dialect with intellect. But you chose us because you know, like, and trust us. So that is why people will choose you, too.
Brenda: Okay, that makes total sense.
Jocelyn: Alright, awesome, well, we are about out of time for today, but before we go we always ask all of our podcast guests, what is one thing that you plan to work on in the next day or so based on what we talked about here today?
Brenda: I’m going to continue with my lesson plans in my membership for them, and just keep building that. Also I’m going to go into Google Analytics to see what that looks like.
Shane: Awesome, and if you start a forum post with that, I will jump in there sometime in the next day or two, and I will look at the data too, and see if I can catch some of the data that maybe you missed, or we can work up a strategy. Then the next step would be, let’s get a calendar together, a content calendar for the rest of the year, and just be ready to go, and we take the stress out, and we’re off to the races.
Brenda: Yup, that sounds awesome.
Shane: Alright, while Brenda, well, thank you so much for being on the show today, and just for sharing your story where you’re at, and letting everybody else listen in to this call so that they can take their business to the next level, too.
Brenda: Thank you so so much, you guys.
Shane: Another awesome call to one of our Flip Your Life community members. To learn more about our Flip Your Life community, held over to fifth flippedlifestyle.com/flipyourlife, and we can help you with your online business today.
Jocelyn: Alright, next we are going to move into the Can’t Miss Moment segment of the show, and these are moments that we were able to experience recently that we might have missed if we were still working at our regular 9-to-5 jobs.
Today’s Can’t Miss Moment is going to dinner with some family members in the middle of the week. This is something that we probably wouldn’t have done when we still worked for other people just because our schedule is so tight, so jam-packed that we just didn’t have time to do a lot of extra things.
Shane: Yeah, we always would have had football practice or Jocelyn would have been working late in the library or something would be happening. Family get-togethers or going out to eat was always reserved for Sunday afternoon at church. That’s the only time you could ever do it. It was just really good. We went out to eat with my parents the other night. The kids loved it. We took them to a Cracker Barrel, which, if you live in the south, you know what Cracker Barrel is. It’s a place for old country cooking, and they got a big fireplace, and checkerboards, and all kinds of old-timey, country games in there. My kids love to go there, they’ve got a little toy shop when you walk out, and my mom and dad bought them a toy, and we got to eat dinner.
One of my favorite memories when I was a kid was my mom and dad taking me to the same restaurant, and playing checkers. There is always a checkerboard sitting in front of the fireplace like on an old barrel with rocking chairs in all of the Cracker Barrel stores. My dad is in his 70’s now, and it was just cool seeing him play checkers with Isaac. I just absolutely loved that Can’t Miss Moment, and that probably wouldn’t have happened during the week like that if we were still working for other people.
Jocelyn: Yeah, and just so you know that our life is not perfect, it was actually a sort of Can’t Miss Moment for me in the middle of this dinner because our five-year-old daughter, she got mad about something, and threw a terrible fit. And so, I was pretty much about to die in the restaurant. So while it was good that we were able to do this, it was a little frustrating because she was acting so crazy. Just so you know, our life is not perfect.
Shane: We have the total parent moment. So we’ve got the Double Can’t Miss Moment and Can’t Miss Moment all wrapped into one. Before we sign off, we like to close of every show with a verse from the Bible. Today’s Bible verse is Proverbs 3:5-6. The Bible says, “Trust in the Lord with all your heart; lean not unto your own understanding and always acknowledge Him and He will direct your path.”
That’s all the time we have for this week. As always, guys, thanks for listening to the Flipped Lifestyle podcast, and until next time, get out there, take action, do whatever it takes to flip your life. We will see you then.