Today’s topic is one of my favorite things to tackle – the biggest myths about memberships that hold people back from starting and growing their online businesses!
We are going to knock down the 7 biggest myths about membership sites and replace them with 7 membership truths!
7 Biggest Membership Myths:
- Memberships are difficult to set up. This is one of the most common things we hear and people come up with all these reasons why it would be complicated!
Truth: It’s actually 10x easier than setting up all these massive funnels, courses, stringing all your product offers together, or buying 10 different software programs just to sell one video! (You can use flippedlifestyle.com/kajabi for a special price to our audience)!
- You have to have tons of content. You do NOT need a lotto content! Too often people associate this idea that courses and memberships are the same – they’re not! In a course model you are constantly having to record new videos and create new products when you run out of money and audience. We actually have tons of friends and members that have content-free memberships!
Truth: Most people don’t care about the content, they care about you! Too much content can overwhelm people. There are ways to create evergreen content or you may never want to have any content at all – and that’s okay! If you want to add content once a month or quarter you can do that too.
- Retention and service is really hard with a membership.
Truth: Through automation, group coaching, and low amounts of content, you can handle a lot of your peoples’ need by pointing them to things you’ve already answered! Your community will keep people paying month after month and year after year!
- Memberships are high-energy. A lot of times we hear, “oh, you’re going to be working 70 hours a week to keep your membership up.” That’s not true. If you sell courses or one-on-one coaching.
Truth: Memberships are low-energy and low impact. They actually only take a few hours a week to run!
- Nobody is going to pay me every month. “People in my niche don’t have the money. Who’s going to pay me $50/month or $100/month?” That is totally not true!
Truth: Membership are everywhere and the entire world is trained to pay monthly! No matter what your niche people prefer monthly payments and low barriers to entry.
- Everybody that has a membership site is broke. “You can’t possibly make as much money.” That launch that someone made $15,000 in a day to turn around and again because they’re using the launch model and they took 90+ hours a week to achieve after multiple weeks – through memberships you can make that much each and every month with little work!
Truth: The membership model makes more money than any other model and uses less energy, time, and less risk!
- You have to open and close your membership to make any kind of scarcity. This is the biggest lie and hold over in online business.
Truth: You want to create promotions and leave your membership open all year! You can open and close promotions.
I hope this training helped you realize the truths and gets you ready to start, build, and grow your membership website! In the Flipped Lifestyle Community we have step-by-step frameworks to get you started! If you’er not a member, head over to flippedlifestyle.com/free to try it out for free!
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We would love to have you as a member of The Flip Your Life Community! We believe you have God-give talents and experiences you can use to start an online business! All you need is 100 people to pay you $50/m online to make $5,000/m, $60,000/y! Let us help you start build and grow a membership of your own. We offer a 30-day FREE trial to all new members. Click here to learn more: https://flippedlifestyle.com/flipyourlife