Don’t be timid with your message – there are people that need your expertise.
This week we are talking with Elizabeth who speaks about the ‘sandwich generation’ which today is 45% of 35-55 year olds who are caring for their own children and a parent that has chronic health issues.
Feeling overwhelmed and stressed with the load of taking care of her mother and children she went searching online for a community or books with resources of how to cope and find balance in her life.
She has created an 8 week action plan to help guide other caregivers in finding balance in their lives.
We help her find ways to give her members ‘quick wins’ and automate that content so as soon as she gets a new subscriber they are receiving the next step.
Engagement in your membership is not dictated just by the forum as there will be members who will be satisfied with the content you are providing and being a part of your online community.
Be aware with incentives that with the more things you expect your audience to do for example share it on Twitter, Pinterest, Instagram, etc. the better the prize/reward needs to be.
You will learn
- Ways to give your members quick wins.
- How to get involvement with your members.
- Importance of automated emails.
- The value of incentives to increase participation.
- How to use Incentives as marketing tools.
- Pros and Cons of Facebook Groups.
- Growing Your Membership and Engagement.
Links and resources mentioned in today’s show
Enjoy the podcast; we hope it inspires you to explore what’s possible for your family!
Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air!
Can’t Miss Moments
Each week Jocelyn and I share moments that we might have missed if we had not started our online business. We hope these moments inspire you to see the possibilities and freedom online business could provide for your family.
This week’s Can’t Miss Moment is we accidentally payed off the rest of Shane’s student loans! Yes, hard to believe we could do this on accident but the payment each month was automated and now that it didn’t determine our monthly finances it was easy to just pay it off completely without realizing it!
You can connect with S&J on social media too!
Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show!
If you have comments or questions, please be sure to leave them below in the comment section of this post. See y’all next week!
Can’t listen right now? Read the transcript below!
JOCELYN: Hey y’all! On today’s podcast, we help Elizabeth take her caregiver membership site to the next level.
Welcome to the Flipped Lifestyle Podcast, where life always comes before work. We’re your hosts, Shane and Jocelyn Sams. Join us, each week, as we teach you how to flip your lifestyle upside-down by selling stuff online. Are you ready for something different? All right, let’s get started.
SHANE: What’s going on everybody? Welcome back to the Flipped Lifestyle Podcast. It is great to be back with you again this week. The Flipped Lifestyle Podcast is a little different than other shows you may have listened to. If you are new with the podcast and you are looking for some expert that is going to give you a lot of information or try to sell you his latest book, that’s not what you are going to find here. The Flip Your Life Podcast is reserved for our Flip Your Life community members. These are real people, building real online businesses. We bring then on to our show to help them take their business to the next level. We are super excited to have a great guest for you today, someone we have worked a lot with recently in our mastermind and also in our community. Our guest today is Elizabeth Miller. Elizabeth, welcome to the show.
ELIZABETH: Hey, I’m so excited to be here, thanks y’all.
JOCELYN: Yes, it’s great to have you today. We are going to start out by telling our listeners a little bit about you. Tell us about you, your family and what you do online.
ELIZABETH: Sure. My name is Elizabeth and for the past five years, things have gotten exceptionally hectic. My husband and I are squeezed in what’s called the ‘sandwich generation’ meaning we’re caring for at least one ageing parent while we are raising our children. My husband’s mom battled lung cancer for four years and she sadly passed away in 2014. My parents have also had chronic health issues over the years, and they have escalated. Unfortunately, we lost my dad also in the same year, so my kids have lost two grandparents within that four month span.
SHANE: That’s terrible, I hate that.
ELIZABETH: Yes, it was a lot and after my dad passed away, we moved my mom; she was in Florida, we moved her locally to Georgia so that she could be closer to family and get the care, the consistent care that she needed. So we have been juggling the needs and concerns of our folks along with raising our kids who are now 14 and 16. On top of that, I work fulltime, and I have my own personal health and happiness goals and I have seen firsthand what happens just through my mom. She is one of six kids, and so I’ve seen my mom as a caregiver and as a parent, give, give, give, and not put her oxygen mask on herself so to speak. So, I’m choosing a different path for me and for my kids so that I can life happy and healthy now and in my golden years. So when I was at the peak of feeling overwhelmed, stressed, isolated, I was looking frantically for resources in an online community and books, and really anything that could help me make sense out of this because I knew that I wasn’t the only person to go through it. I didn’t really find what I was looking for. I am a journalism major, I love to write and that’s not something that I currently do a lot in my day job. So, I created my own site and my site is called happyhealthycaregiver.com. The purpose of it is, I help overwhelmed caregivers create a balance that they are craving to become happier and healthier. The product that I have is my main product in my community, it’s an eight-week action plan that gives the caregiver really practical, step-by-step training and instructions on how to go from being overwhelmed to creating that balance that they crave. Each week of this eight-week plan has a different theme, it’s very spoon-fed so to speak, and then on top of that, the other purpose of this paid community is that you get personal coaching from me. It’s private because a lot of things are really sensitive that we want to say. Sometimes we don’t always – the people we care for drive us crazy, so 24-7 it’s available to vent. I do caregiver spotlight interviews and expert interviews and Q&A calls. That’s the gist of it.
SHANE: I love the analogy that you have there, right in the middle of that awesome description of your avatar, of your product, everything that you do, where you talked about putting the mask on first. It’s kind of like being on an airplane. So many people, especially like moms, people in that sandwich generation who are caring for older parents and caring for kids and have a spouse, it’s like if the airplane is going down, they say to put your own mask on first because if you pass out, you can’t help anyone around you. You are saying most people try to put their mask on everybody else and they end up suffering for it. You are trying to say, basically what you are teaching is, if you take care of yourself first and create balance, you’ll be more equipped to take care of all those people around you.
ELIZABETH: Absolutely. When you are happier and healthier, it’s contagious and you have more to give. You can’t give from an empty cup. You have to fill up your own bucket so that you can dispense it to all those people that you care about.
SHANE: I’ve seen that in my own life; my mom, she took care of my grandma for years and then finally she had to go into a nursing facility. I can remember, before she passed away a couple of years ago, my mom was just always there and really put all of her attention into that. Afterwards, it was tough because she had put so much energy into it. This would have been something great for someone like her, to be able to equip her better to balance all of that out. I think your product is awesome, I think your mission is fantastic and it’s very needed because our society is getting older and a lot of people are in this situation.
ELIZABETH: Yes, I think I had read that there’s like 45% of the adults within the age 35 to 55 will be in this situation. People are living longer and you know, we have medicines that are keeping people alive longer.
SHANE: Yes, I think what this goes to show too is everybody – someone asked in the forums the other day, before we jump into your questions, they said – they were kind of being wishy-washy with their message. I went in there and I said, “Dadgone it, stop being wishy-washy. People need this. People need you to get this right. They need what you are selling. They need the teaching that you are providing and it’s going to change their life. Why are you being so timid with this because you are actually holding people back? You need to get this out there.” I think that’s where you are with this because I think you could help a lot of people.
ELIZABETH: I love by the way, your no-sugar, so keep it coming, you guys are really good. You play off each other. Jocelyn softens things and you just tell it like this and that helps me so much. Keep doing what you are doing.
JOCELYN: All right, well, you’ve been in our Flip Your Life community for some time now and you’ve gone through a lot of different changes with your business. I think that you are on the verge of something just really awesome. With that in mind, let’s jump into your first question.
ELIZABETH: Okay, so I launched my paid membership community a few weeks ago to my current email subscribers and I currently have a handful of members that came in, that were offered an introductory price. The community is set up, like I mentioned, to encourage people who are in the trenches to follow this eight-week, practical action plan to guide them. I want to know though, how can I foster – what are your tips as far as getting more daily use of the community without feeling like I’m the only one talking to myself? Just because there’s a handful of people, I want them to get a lot out of it and get the value, but what are your tips there?
SHANE: I think this is one of the different challenges of a membership compared to just selling a product is that you got to really do a lot of leadership. I know you do that, so I’m not going to focus totally on that, but you have to go in and start discussions especially when your membership is small at the beginning. You got to do a lot of that and facilitate that discussion, but I also think that you have to give people, especially when they first join, immediate quick wins. The eight-week course is awesome, that’s what you want people to do, but I’m wondering if you could break it down in some way, to give them check points that are a little bit more fast and relevant, like, hey guys, we’ve got something to do this week. Jocelyn is really big on having weekly challenges like, hey guys, we are doing this, this week and breaking it down into more like spoon-fed things. Even when we drip content out, people still view it as an eight-week program. It goes like this basically: most people will wait till the end to do whatever they have to do. That’s just the way we kind of are as people. So, I wonder if there’s something that you could do more immediate or short term in your community that would get people like involved or onboard.
ELIZABETH: Yes, absolutely, there probably are many things. I mean, even little challenges like, let’s focus on drinking more water this week or you know, let’s focus on a meal plan. Everybody post their meal plan for this week or something like that to really hone in on some of those different categories. I can do that, I’ll think about different quick win in each of the topics, because each week has a theme. So, maybe there is a quick win for every week.
JOCELYN: Yes, I think you could even set this up as automation; so when people join, maybe the first day they get this email, the next day they get a next email; are you doing an indoctrination sequence right now like when people first join, they get a series of emails?
ELIZABETH: I am not. I have thought about that; one of the things that I have thought about is, I don’t even know if people know what’s going on. They are logging into the forum, do they even know how to subscribe to get –
JOCELYN: Probably not.
SHANE: No matter how much we know about our forums, no matter how simple we make things, people always need to be told the next step. That’s why, calls to action on everything you do are so important. You don’t have to throw all the calls to actions at them at once. The first email when people join our community is, ‘Click this link and introduce yourself.’ So that gets the ball rolling and then we have a thing that says, ‘Go watch this video to show you how to get the most out of your membership’ and it just kind of rolls from there. Once we get them down step one or step two, we have built enough momentum to where the general conversation will pull them in and take over. Does that make sense?
SHANE: Then as people ask questions, you guide them to what you want them to do and you give them that call to action. Take our podcast; when we bring our members on to our podcast, the last thing we do is, ‘What are you going to do in the next 24 hours?’ We let our members tell us what they are going to do because it’s their business and we just helped them make a decision. The last thing I say to everybody is, “I’m going to get off this call, I’m going to go to the forum and I’m going to check if you posted an action plan so we can hold you accountable.” By you leading and guiding people exactly where you want them to go, they’ll do it. If you just unleash them into this eight-week program, they may be doing it, but they may not tell you about it. So you are going to have to just keep developing your leadership and get them into that conversation.
JOCELYN: There will still be people who don’t really participate that much, but they still see a benefit out of being there and that’s okay. You just need to concentrate on the ones who will participate in the discussion and you got to find ways to draw them in. Just remember that they don’t know as much about your membership and what you have to offer as you do. So you really have to go through those benefits even after they join, even after you have convinced them that this is something that they need. They still need a little bit of extra encouragement to get in there and actually take the steps.
SHANE: I’d say that on any given week, and this kind of rotates, you’ll usually have about 30%-50% of our people come in and talk, but what we see is, 60%-80% sometimes are logging in and they have recently logged in, and they are reading posts and watching a course video. Don’t always assume that engagement in your membership is totally dictated by your forum. Like Jocelyn said, some people might just be really happy and really into that eight-week plan. So they are doing it, and then as they come out of that plan, they can come and converse a little more. There’s a lot of different things you can do just to lead them and get more conversation going.
ELIZABETH: Those are great tips. Thank you.
SHANE: Awesome, let’s jump into your second question.
ELIZABETH: The second question kind of relates to that; I’m still looking for adoption, I want somebody to really embrace the whole eight-week product so that ultimately, I can get some testimonials out of it and some suggestions for improvement. I thought about, should I be offering some kind of incentive to complete it? I think with health and happiness, you don’t really see the benefits of that necessarily long term. We know that if we take better care of our health and happiness now, we are going to be better off in the long run, but is there something that I should I offering as far as like a gift card or something?
SHANE: It’s kind of a carrot on the stick. The carrot always wins. We love to incentivize things because even when people see the benefits long term, they need short term things. Jocelyn actually has been working on ways to incentivize her membership in the Elementary Librarian space.
JOCELYN: I do incentives a lot, they work really well for me. For the Elementary Librarian space, I’m really wanting people to upload their own materials into my member resource library. I have asked them to do that, it’s in an indoctrination video how to do it, but yet no one is really doing it. So, I really want them to do this and one way that I thought of is by offering a type of incentive and I haven’t decided exactly what I am going to do yet. But I think the way I am going to do it is that for each person who uploads something in a certain designated amount of time, I’m going to enter them into a draw to receive some type of prize. Something of a decent value to make the incentive a little bit better.
SHANE: So I don’t think you have to give necessarily an incentive to every single person who completes it not because that wouldn’t be great; you might do that, you can work that into the cost of your membership. You had mentioned to us earlier, before we got on the air, in your messages, you know what if I gave like a spa gift card or something where they could go and treat themselves for a day, that’s a great idea. I mean, it’s awesome, but if you could break that up and do it more like a drawing where people can win that, you don’t have to do the logistics of sending that to all your members every time they do it. It also gamifies it a little bit whereas – you could do your challenges, like maybe everybody that completes week one this week, you get into this drawing. Someone wins, all right I didn’t win this time but I did the thing and I feel great. So the next week, you do the same thing or the next month or whatever.
ELIZABETH: I love that. Then everybody gets a chance, at least every week.
SHANE: Yes, exactly.
ELIZABETH: It keeps that energy – you can sense it’s new, everybody can kind of step through the program together and feed and fuel off each other, at least initially.
SHANE: And it kind of adds some competition to it. Whenever you are gamifying something for incentives, it’s good to have that competition type drive, but there’s always that – right in front of you there’s all that to chase.
JOCELYN: You could even do bonus incentives for going and posting about it in the community. Just think about all the things that you want people to do and think of a way to incorporate that into your incentive. You don’t want it to be something that is so troublesome to manage that it makes it not even want to do it but at the same time, you know, you really need to concentrate on what you want people to do at this exact time. So, maybe that part of it goes away later once people start posting more, but for right now, you want them to post and to do these things.
SHANE: You could even turn it into a little marketing effort too; when people complete it, how they enter their drawing is maybe you create like a Tweetable or a Pinned image inside your community that is able to be shared, and it says something like “I completed the happy healthy caregiver challenge” and then it says what it is. So, they share that and then when the link gets clicked, maybe it goes to your sales page. That’s how they get their raffle ticket basically. Now you are doubling up on what you are doing; not only are you incentivizing, not only are you making your community more fun, not only are you giving people reason to talk into your forum, but you are also turning it into a promotional thing. That way someone is going to win the prize, but everybody felt great when they clicked that button and shared it because they completed the task, everybody kind of wins.
JOCELYN: I mean, these kind of things work really well and just a note to everybody out there in incentives, I mean, the more things that you are expecting someone one to do, the better the prize probably needs to be. In order to get them to do those things, you are going to have to offer something decent. I mean, I’m not saying that it is going to be in the 1000-dollar gift card or something, it’s something within reason, but make it something that you would actually want and that they would actually want. When you are incentivizing members who have already paid you, anything is okay. You could do an Amazon gift card, you could do an iTunes gift card or something like that. If you are doing things to get people marketing wise, you only want to offer something that is related to your product or services. You don’t want people joining your list because they want to win an iPad when they are not even in your avatar.
SHANE: So basically it’s something like this; I love the things about the – the words you used were treating themselves. That is the kind of thing that you need to do because that’s what they need. If you could somehow give someone a spa treatment or a day at the spa, a 50-dollar massage or something like that, or even if you gave away like a gift card, but you said, “The reason I’m giving you this is to go out to dinner with your spouse on a date night” or go to a spa, then that’s going to – even though it’s a generic prize, it’s going to relate it back to your mission.
JOCELYN: And just one more thing before we move on, there are plug-ins out there that you can get to aid in these types of giveaways. One of them that I used at one time is called rafflecopter, I’m not sure if they are still around or what it’s like now, but there are things that you can look into if this is something you are going to do in an ongoing basis if it starts getting troublesome to track.
ELIZABETH: That’s awesome; I can see also where that can lead to even sponsors helping give the prize.
SHANE: For sure; you should totally look into that. Rafflecopter is a good deal, it’s all over – it just counts the social media shares and whatever you are trying to make them do. Actually you click a button and it gives away and it picks it random, so it pulls it out of it. You don’t have to worry about being biased or something like that. But Yes, you can get sponsors to do that; I’m sure you can get sponsors if you want to do, or you can make little gift baskets of lotions and essentials or I don’t know, whatever, like girls like. The stuff that smells good.
JOCELYN: Yes, I’m willing to bet you can probably get somebody to either donate or sponsor that in some ways.
SHANE: Cool, so those are great questions. All right, lets jump on to your third question.
ELIZABETH: When we had our mastermind session, part of the strategy that we talked about for me was to get more traffic, was to start a Facebook group. I know you don’t advocate this for everybody, but you thought it might help me. Right now, I just have a Facebook page and of course, you know, with Facebook, who decides gets to see what type of thing or the group gets a little more traction. So I’ve been dragging my feet though on it, I’m just worried about people not paying for my community and just being content with the free Facebook communities. They would be structured very different; in my head the Facebook group would have more of a schedule daily theme that is put out there automatically, like ‘What’s your mantra for the week on Monday’ and ‘Self-care Sunday’ and all different kinds of things for the different days, but what are your thoughts? Just talk me through that again.
SHANE: We do not think that’s right for everybody for one thing. We do not have a Facebook group. The reason that we don’t have a Facebook group though is because we evaluated the decision based on time and money. Do we want to spend time or we want to spend money. So we chose that we would rather buy ads and just drive people to content because we did not feel like we have the time where we were willing to commit our group to run it. Some people though, have a lot more time resource, or it’s easier for them to spend time, than it is to spend money on ads. So, a group makes a lot of sense because right now, as of this recording, Facebook doesn’t treat groups and pages the same. There is a lot of organic reach on groups. So if you can get a couple of hundred people in a group, they are going to see those messages. So that’s the great benefit of that and when we did the research during the mastermind, we found that there were a lot of caregiver groups that already existed, some of them had like 13,000 members. We felt like they are already joining these groups, let’s give them another alternative and get a bunch of people in this group. We’ll guide them, but all the resources we’ll leave in the membership. So it kind of becomes like the – it’s almost like an opt-in is what a free Facebook group is. There is a place here, there’s some guidance, there’s some community, but it’s really inefficient, it’s just a newsfeed. If they want the real deal, they got to go pay for it. So it kind of becomes like a free bonus or even like an introductory offer, whereas the real meat is your membership group. Jocelyn always says, it comes down to time or money. So it’s like, what do you want to spend.
JOCELYN: Yes, that’s pretty much what a lot of our decisions are in online business and everyone out there. You just have to decide what is going to work for you and also I would encourage you, if you are going to start a group that’s fine, you may want to think about the future if it starts growing a lot; what might you do to take some of that burden off of yourself? Some people hire community managers, you know, there’s different ways of doing that. You could have a virtual assistant to do –
SHANE: you could automate with Meet Edgar; you can use something like that to automate those daily posts so you don’t have to be there every day, posting them. There’s a lot you can do. I think it would be good in your case, because we looked at where people in your community were hanging out and where can we find people fast, but what you don’t want your Facebook group to turn into, is the place where everyone can ask you everything. Does that make sense?
SHANE: You control that and that still makes your membership valuable.
ELIZABETH: Yes, I think there’s the challenge part will be, some way I’ve got to dangle the meat in there and show them where the prime rib is.
SHANE: Yes, but you can do that by – it’s the simple sentence, ‘Tell them what to do. Sell them how to do it.’ You can say, hey guys, you need to drink more water this week or whatever, you know what I mean? But then in your membership community, just a simple example, there might be a daily plan for drinking more water, plus an accountability plan, like you got to partner with somebody else in the community. I don’t know I’m just making this up, but like you see what I’m saying? I told you, you need to drink more water, I told you how to do it. It’s the same thing as someone might need to lose a few pounds, but I’m going to sell you the plan, the meal plan and the workout to help you do that. So, that’s kind of what that becomes, you see what I’m saying? Once people come in there, you’ll see maybe if you get 100 people, maybe 10 or 20 are good member prospects because they want more. Some people will be content with the group; that’s just the way it is, but those people wouldn’t have bought from you whether a group existed or anyway. At least they know about your brand and they might eventually want to join.
ELIZABETH: Yes, I love that; I just need to dust that off and hear it from your mouth again.
SHANE: Yes, I think just try it. Here’s another thing too, who knows? I mean, you might get 1000 people and nobody wants to join your membership. You might get 1000 and 100 want to join your membership. But we’ll never know if we don’t try.
SHANE: So, let’s go for it and try it.
ELIZABETH: Let’s do it.
SHANE: let me ask you this real quick, I’m going to turn this around a little bit and ask you a question; what is your strategy? We have talked a lot about with you about traffic because that’s – we know you have a good site, we know you have a great membership content, people are in there, but like what is your ad strategy? I think a lot of people get to a point where there are kind of scared to really dive into ads. But instead of only going the free route, do you have an ad plan in mind going forward?
ELIZABETH: Yes, I’ve spent some money on advertising until you guys told me to stop –
SHANE: Because you didn’t have a product.
ELIZABETH: I didn’t have a product. Now I have my product and so the plan is to come – I have a webinar structured based upon a speaking engagement that I did locally, so I’m turning that into a webinar, adding some sales slides at the end for my membership community. That’s one of my next step things. Then, I’ll be advertising that webinar and you know, I might record it as well so that it’s available. I know we’ve talked about that, it could be live or it could be pre-recorded, and so I don’t have any – I also need to get more knowledge although that is not going to stop me from putting ads out there, on how to really get the most out of the Facebook advertising. I have a friend actually who is really savvy at it, and that send that she would sit down with me and walk me through it. She’s going to help me set up my really specific segments.
SHANE: Awesome, so it is on your radar.
SHANE: We’ve had a lot of luck lately with retargeting, right Jocelyn? And I think this could come in good for you too.
JOCELYN: Yes, for sure. Are you still doing content regularly like on a blog?
ELIZABETH: Yes, I do my content; every other week is what I strive for. Sometimes it doesn’t happen because I am a sandwich generation caregiver that works fulltime, but that is what I strive for. So, some of the things that I am coming up is I’m really trying to figure out how to blend, how to tease people a little bit and give them a taste of what’s in the community in my post. So for example, I did a caregiver spotlight interview and I did an expert interview recently with a care-giving consultant. Two separate things, and so I thought those I would turn those into posts and put a little clip in there with a little bit of information about this is what we talked about and here’s a little sound-bite for the rest of the story. It’s in the community; that was something I thought might be successful, but I try to definitely have an opt-in. You guys have trained me well; I’ve got probably five or six different opt-ins now that I’m just depending on the content. I’m putting those in my blot posts, so –
SHANE: I think another thing that you could do to promote, your space is really cool because it’s so relevant, it’s so topical, and I’m just wondering if maybe you should get like even some press. Maybe you should contact your local newspaper, contact your local TV station and just reach out to a few people to get you something like ‘Hey, here’s an article about care-giving’ or ‘Hey, I’ve got this blog about care-giving and it’s a big topic’ or something like that. Use that as a base to reach out to something like Huffington Post, things like that. It’s a lot easier to get on to some of those websites than you think it is. Maybe you can get some press about – like you are going to write some timely, topical, epic blog posts about why this is a huge problem for America, or you know, why care-giving should be on your radar if your parents are getting older. I’m wondering if you could hit some good press that would drive some traffic and kind of create some momentum. You do love to write and I think that would be totally in your wheelhouse.
ELIZABETH: Yes, I love to write, I’ve also been exploring and talking to – on a couple of different podcasts, I have one actually scheduled for next week, so trying to kind of get into that realm as well. The different care-giving podcasts, self-care related podcasts, local speaking, I’m open to anything. I have a lot of content to disperse so –
JOCELYN: Well great, I think that this is a good conversation today and there are a lot of ideas out there. Just take things one day at a time, one thing at a time. Don’t try to do everything at once because it’s not going to work. Just start something, go with it, see what happens and then we’ll start and look at something else. So, based on everything that we talked about today, we always ask people at the end of the calls, what’s one thing that you plan to take action on in the next 24-48 hours?
ELIZABETH: The next step for me that I’m going to take action on is that I’m going to put a question out into the forum. I like to not reinvent the wheel and learn from my peers out there about what they are doing for their indoctrination sequence and really get that going and get that started so that I can build engagement in the forum. The thing after that would be the contests and to give some incentives, something, really a quick win, a quick-win incentive.
SHANE: Awesome, that is a great plan. I think you are slowly and steadily moving toward like what we want to accomplish here. You have been putting in the work, you get after it, you take action and the progress is happening. Now you just got to keep pouring gasoline on the fire. So those were great questions, I think we had a great discussion today about different ways to build conversation in your membership, grow your membership. A lot of our conversation sometimes gear on building membership, but this was a great look inside of an existing membership to see how it works and I think everyone is going to get a lot out of this call. So thank you so much for sharing today.
ELIZABETH: Thank you, I enjoyed it so much. Thanks guys.
SHANE: All right, we’ll see you in the forums.
ELIZABETH: Sounds good.
SHANE: Another awesome call with one of our Flip Your Life community members. To learn more about our Flip Your Life community, head over to flippedlifestyle.com/flipyourlife and we can help you with your online business today.
JOCELYN: Next we are going to move into our Can’t-miss Moment segment of the show. These are moments that we were able to experience recently that we might have missed if we were still working and our regular nine-to-five jobs.
SHANE: This week’s Can’t-miss Moment is kind of hilarious actually, because we accidently paid off all my student loans. I still had some student loan debt that we carried forward, and we looked up and lo and behold, it was gone.
JOCELYN: I made a payment and the next thing you know, I got two checks in the mail and –
SHANE: Money back.
JOCELYN: – and I also got a notice from the bank because I use online bill-pay that said that they had returned a check. I’m like, okay that’s weird. So we contacted them and –
SHANE: Lo and behold, we just totally paid off the student loan, didn’t even realize it. We kind of just mindlessly had been paying that and it really that amount of money didn’t affect our monthly bills anymore. So we kind of just said, we’ll pay this until it’s gone. We knew it was closed but that was kind of a pleasant surprise, to just accidentally pay off the student loans and know that we will never have to make one of those student loan payments again. So, for everybody out there, you know, getting this online business thing going, if you have student debt, keep going because all of that stuff will disappear eventually once you get your online business to the next level.
JOCELYN: Definitely a Can’t-miss Moment.
SHANE: Before we sign off, we like to close every show with a verse from the Bible. Today’s verse comes from 1Peter 4:10. The Bible says, “Each of you should use whatever gift you have received to serve others.” Make sure you are using whatever gifts and talents you have in your online business. Get out there, serve other people, people need you and what you know. That’s all the time we have for this week. As always guys, thanks for listening to the Flipped Lifestyle Podcast. Until next time, get out there, take action, do whatever it takes to flip your life. We’ll see you then.