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Thinking of switching to a membership model for your online business?
Listen in as we help today’s guest create a sustainable and recurring income with the membership model.
On this week’s podcast, we have Flip Your Life community member and aspiring Canadian Actuary, Breanne Fried.
Breanne is a 26 years old online entrepreneur from Canada, who has taken and passed 6 of her 8 actuarial examinations. Now, for those of you unfamiliar with the terms, actuaries are business professionals that deal with the measurement and management of risk and uncertainty.
Her website, http://etchedactuarial.com, serves as her platform to share knowledge and experience she had acquired through years of studying and practice.
She has created content that focuses on helping students pass their examinations and is now looking into developing this into a community to provide additional support – a place where students can go to find encouragement and motivation.
Join us as we help her shift from her current model into the membership model. We’ll be sharing tips on how to agitate pain points, maximizing ads through demographics and so much more.
Let’s get started!
You Will Learn:
- The Blue Ocean Marketing Concept
- How to agitate your niche market’s pain point
- Maximizing ads by choosing the right demographics
- How to build your online credibility
- Plus so much more!
Links and resources mentioned in today’s show:
Enjoy the podcast; we hope it inspires you to explore what’s possible for your family!
Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air!
Patreon question of the week from our Q&A with S&J YouTube series:
Patreon question of the week from our Q&A with S&J YouTube series. This week’s question is from Dr. Young. Dr. Young writes, “How can I automate scheduling for my online business? Like for my one-on-one coaching calls or other appointments? This is so time-consuming. How can I save that time?”
Click here to hear the answer to today’s featured question!
And if you would like to watch all of our Q&A with S&J videos, head on over to flippedlifestyle.com/YouTube, and subscribe to our YouTube channel.
To ask a question for the Q&A with S&J YouTube show, you can do that over on our Patreon page at flippedlifestyle.com/patreon.
Click on the image to Listen on iTunes:
To learn more about working directly with Shane & Jocelyn in their Flip Your Life community, visit: https://flippedlifestyle.com/flipyourlife
Join HUNDREDS of entrepreneurs from around the world pursuing the Flipped Lifestyle online!
Success Story of the Week:
Today’s success story comes from Nikki, and that the subject line in her post says, “So I soft-launched my membership site yesterday, and…” That is a great headline writing, first of all, because that totally made me click that link.
I had to click it, and Nikki says, “I have 12 members!!!!”
And she says,
“Three paid the annual fee, the rest paid monthly.” She did a soft lunch to a private Facebook group she had been running. She has now done a Zoom call with them, gave them a private tour of the site, and they were super excited. She says, “Tonight I roll off the site to a larger group. I’ve been running a challenge on. The message is slightly different for them, so I’m working on it today. But onward and upward, baby.”
We know what happened after this. She got a bunch more members. Nikki actually was on the show. We will put a link in that success podcast in our show notes. You can go celebrate this amazing story with the Nikki.
We would love to help you write the success story for your online business.
At the end of today’s show, head over to flippedlifestyle.com/flipyourlife where you can learn more about building and growing a successful online business with the help of our Flip Your Life community.
Can’t Miss Moment:
Today’s Can’t Miss Moment is going to Epcot at Disney. This is something that I have definitely never done, and I think Shane hasn’t done in a really long time. It was really cool to go in there and see the big ball. We got to ride on several different things. We did Soarin’, which is really cool.
It was really cool to go for free because Disney gave us tickets. If you want to check out our Epcot Center review, you can check it out HERE.
You can connect with S&J on social media too!
Thank you for listening!
Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show!
If you have comments or questions, please be sure to leave them below in the comment section of this post. See y’all next week!
Can’t listen right now? Read the transcript below!
Jocelyn: Hey, y’all! On today’s podcast, we help Breanne from Canada take her exam prep business to the next level.
Shane: Welcome to Flipped Lifestyle podcast where life always comes before work. We’re your hosts, Shane and Jocelyn Sams.
We’re a real family who figured out how to make our entire living online. And now, we help other families do the same. Are you ready to flip your life? Alright. Let’s get started.
What’s going on, everybody? Welcome back to the Flipped Lifestyle podcast. We are pumped to be back with you again today. We are so thankful for everyone who listens and subscribes to the Flipped Lifestyle podcast. For those of you who are new to the show, this is the place where we help you figure out what to do next in your online business. No shiny objects, no gurus, no gimmicks. Just real people, real businesses, and real conversations. We’re thrilled to have another member of our Flip Your Life community of the show today.
Jocelyn: But before we welcome today’s guest, we are going to read our Patreon question of the week from our Q&A with S&J YouTube series. This week’s question is from Dr. Young. Dr. Young writes, “How can I automate scheduling for my online business? Like for my one-on-one coaching calls or other appointments? This is so time-consuming. How can I save that time?” To hear the answer to this question, you can click the link in today’s shownotes. And if you would like to watch all of our Q&A with S&J videos, head on over to flippedlifestyle.com/youtube and subscribe to our YouTube channel.
Shane: And if you would like to ask a question for the Q&A with S&J YouTube show, you can do that over on our Patreon page at flippedlifestyle.com/patreon.
Now let’s jump into our interview with our Flip Your Life community member, and we’re really excited to have another international guest on the podcast today. We have Breanne Fried from Canada. Hey, Breanne, how you doing?
Breanne: I’m good, thanks.
Shane: I want to stress to everybody here that, you know, we’re not very good with names here at the Flipped Lifestyle podcast. Breanne’s last name is spelled F-R-I-E-D. I legit, almost was like, “Breanne ‘Fried'”. But somehow I wouldn’t say that on air.
Breanne: I get that a lot.
Jocelyn: Here in the South, everything is fried.
Shane: Everything is fried, so when we see that word, it’s like Kentucky Fried Chicken. We’re in Kentucky. So I almost said Breanne ‘Fried’.
Jocelyn: Well, I’m glad that we got that correct, and we’re moving on. Before we get started Breanne, let’s tell everybody out there a little bit about you, about your background, and about what you are doing online.
Breanne: Okay. I’m from Canada and I’ve been working towards becoming an Actuary for the past 5 to 6 years now. I’m sure a lot of people won’t know exactly what an Actuary is. I tried to narrow it down a bit, and basically it is someone that looks at all the data that an insurance company collects, and they use that data to calculate premiums for their policyholders based on different characteristics. I’ve gone to school for that, and now have a career doing that. Now, I want to use the skills that I’ve learned to help other people go through the same journey that I’ve gone through.
Shane: I actually did know what an Actuary was because little-known fact: I am a licensed insurance agent in life health property and casualty, baby. That was my first job out of school. My dad owns an insurance agency. I am a licensed insurance agent. That is the fallback plan if this whole Internet thing don’t pan out.
Jocelyn: Yeah, he’s not done it in years so I probably wouldn’t recommend that.
Shane: Yeah, right, I don’t know if I would know where to sign the policy now. I would probably totally mess that up.
Breanne: Well you are one of the view that know because a lot of people that I talk to have no idea what an actuary is so I’m asked that question all the time.
Shane: It’s funny, too, because we see the craziest businesses in our communities because it’s like real people with real niche markets. The only other time I ever hear the word actuary used is when someone is trying to describe something boring. Like, “Oh, that’s like an actuary’s job or something,”.
Breanne: Yeah, I’ve heard that many times, too.
Jocelyn: Hey! it’s alright, it’s a little bit nerdy, but that is how we roll around here.
Shane: That is how we roll around here.
Jocelyn: We are big nerds.
Shane: So, tell us a little bit. You got some things going, we’ve had a chance to get to know you a little bit in the Flip Your Life community. How exactly are you turning that into an online business? What kind of product are you actually offering? And then, have you made any money?
Breanne: Okay, so to become a fully qualified actuary, there are eight exams that people have to take and also some online courses. Right now I’ve completed six of the exams, and a bunch of the courses. I want to be able to help other people get through the process, too, because it usually takes about 7 to 10 years to actually finish these all, and become fully qualified. It can be a long journey, it’s a lot of ups and downs, well, it is just hard to get through it all.
Shane: Hard to stay focused with a long period of time, basically.
Breanne: Yes, definitely. I want to help people to encourage them, and motivate them, and just show them how I’ve done it so that they can do it, too.
Shane: Is this Canada only, or is this like the US, or is it just like in general?
Breanne: This is a worldwide thing, mostly. Most of my customers are in the United states, but I have quite a few in Canada as well. I just have one product right now, that is selling a summary of the past exams that can help students find the questions that are from past exams. It organizes all the past exams so that they are able to see which questions they should do based on the topics that they want to try to improve on before they write the exam.
Shane: Okay, and you’ve sold that already?
Breanne: Yeah, I’ve been selling that, and so far I’ve actually, just today, reached a thousand dollars in sales.
Shane: Alright, that is big time.
Jocelyn: That is awesome! Yeah, the thing I love the most, though, is that you are 26, and I was just listening to this thing last night. It was like a video about millennials, and it was talking about the reason that millennials don’t want to do anything, and whatever. I just love that you are embarking on this at age 26. I wish I would have known all this stuff at 26.
Shane: Instead of 36, when we learned it.
Jocelyn: Yeah, I just think it is awesome because you’ve already made money at this, and you’re just taking what you know. You’re not even finished with all the exams, and you are taking what you know, and you’re putting it out there for other people.
Let this be a lesson to everybody out there that you don’t have to be the world’s foremost expert on whatever it is that you are doing. I’m not say that Breanne is not a great actuary. I’m sure that you are. I’m not trying to say anything about that, but I am just saying, she is 26. She is doing a great job.
For all of you out there listening, what are you waiting for?
Shane: I loved that, too. My favorite part out of everything you said so far is, “Yeah, I’ve got six of them done. You’re not even done, but you recognized, “I’m ahead of those other people who haven’t done the first five.” And that is all that really matters is that you’ve been there, you’ve done that, and you can help them get to where you are, and then you can get to where you’re going and help those other people get there, too. That is how you build an online business. That is how you do it.
Breanne: Actually, I’ve just discovered that this was something that was needed while I was studying. It is something that I did personally for my exam that I wrote last time and I found it really useful. There is nothing else available to students writing right now, that is the same ideas. I just saw a need for that, and that is why I started creating them, and other people seem to want them.
Shane: There is a concept in marketing called, “the blue ocean.” I think that is like when you find something that there is a need, but it’s not being served, you’re kind of like the pioneer and you found a little niche there.
Breanne: Actually, it’s funny because I’m reading that book right now.
Shane: Yeah, right, exactly, and well congratulations first of all, because just watching you come into the community with so much energy, you’ve made $1000.
Do know how many people listening right now want to reach through the podcast, grab you, and beat you up, and take your thousand dollars? Like Jocelyn said, they’ve not even started yet so everybody out there, you’ve got to start, you before you can make some money. But let us figure out how we can multiply that because we’ve seen a lot of people take this model and do that. Pat Flynn of the smart passive income, this is how he got started, he created something like this for an architecture test. There is a lot of money and test prep, and we need to figure out how to take it to the next level. What is your first question for us?
Breanne: All right, well I have recently been working on trying to come up with a membership community rather than just selling these one-off summaries. I would like to have a membership community that people can come to. It would give them help with their exam preparation. It would give accountability, resume critiques, motivation and just a whole bunch of time management and study hacks.
I think it would be pretty similar to what you guys have going in the Flip Your Life community. Just the same idea, but it would be geared more towards study prep and just helping other actuaries get through the exams. I’m feeling, if I understand this right, this is kind of more like a vitamin product than an Advil product. I’m wondering how we should market it to sound more like an Advil.
Shane: We say ‘aspirin’ here in the States. At least we do in Kentucky. Advil, though, ibuprofen is what Jocelyn’s going for.
Jocelyn: I prefer ibuprofen.
Shane: She definitely prefers ibuprofen. I wonder if you want to make this more an aspirin, but I think this is an aspirin product. I don’t think it is a vitamin because don’t these people have to go through the stages to keep their job or get their job?
Breanne: Yes, they do. There is one part where it is just telling people like teaching them all the things they need to know and my business isn’t really in that. It’s more teaching them how to prepare, and time management skills, and just motivation to keep in going. I feel like it is not as absolutely necessary as just the knowledge part.
Jocelyn: Yeah, I kind of understand what you are saying, but I disagree with that too, because the exam is something that they have to pass. I think that it will be worthwhile for people to open up their wallets and say, “Okay, this person has been through this. They were able to pass the exam. I want to be able to pass the exam, so I’m going to pay this person.” I think it is a lot like what we do, as well, with online business. There is a lot of information that you can find everywhere out there online, but for some reason, you found it important to join a community like the one that we have. I think that we also solve pain points, but some of our things, I guess are more a community of people who are alike and want to get together and talk. I think that there is a lot of benefit in that.
Shane: Yeah, also, if you’ll notice as soon as you go into our community, the first things you do, the first thing we usually have everybody do in the Flip Your Life blueprint is avatar and offer, you’ve got to know we were selling to, which you do, you’ve got to know what your product is going to be, what problem it is going to solve, which you do. But what is the next thing in our list? We make you do a time management course.
We make you say, you have 168 hours a week, and you need to budget that because if you don’t have time to study this stuff, and create your online business, it will never get created no matter how many technical courses here. It is the same thing with a study guides. You can buy every study guide for the actuary tests, you can buy every study prep course, but if you don’t carve out the two hours to study, if you don’t carve out the time to actually do it, it don’t matter, all those courses that you bought.
Jocelyn: If they’re still sitting on your desk, then it’s not going to help you much.
Shane: Yeah, Jocelyn always tells people– that’s not what she says — she says, “You don’t have a product problem. You’ve got a marketing problem.” You have to show them that their problem is actually that they are not studying because of time management issues, because of balance and things like that. That is the problem. You have to agitate that. You’ve got to pour salt on that wound. Like, “Hey, remember that book you spent $100 on last week to study this thing, and you haven’t opened it yet? Well, the reason you haven’t opened it yet is because of A, B, C, and that is what I help you with. Or, “Are you sick of being alone?”
Being alone is almost always a problem in every niche.
You are alone doing something. You are studying the actuary tests alone. You are trying to start an online business alone. We solve that problem with community, and that is how you solve the problem too, in this case. But you just have to communicate, your main problem is not that you don’t know the information on the actuary test. Your main problem isn’t even the information that you need to study on the actuary test. It’s that you are not studying because you are doing it alone, and your time management is terrible.
This is a marketing issue more than it is anything else. The product is fine. What you’re trying to create is fine. You just have to convince people that that is what they need to do, by showing them why it’s important.
Jocelyn: Yeah, I think that everything you have is fine. You just need to market it as a membership site.
Shane: You don’t want to get negative. I tell a lot of people this, too, because some people are like, “Wasn’t that negative language?” I’m like, well, heck yeah, it’s negative because it’s really negative and it sucks if they don’t pass the test. You better tell them the bad things that can happen, like you’ll fail if you don’t get this part right, and I can help you do that. There’s nothing wrong with that, it’s not being negative. It’s just helping them realize what they need to do.
Breanne: Okay. Yeah, that makes a lot of sense then. I think I’m going to have smaller groups within the membership so people can really have a small group that they just communicate with, and they can ask questions and stuff in there. Yeah, I will definitely make sure my marketing is more around the problems that they can have with not studying.
Shane: You can say it like this: the number one reason people fail for the actuary test is because they don’t study enough for it. They don’t set apart the time. They don’t do this. This is the biggest reason why people fail. The second biggest reason is because they do it alone. So what if I could go in and help you plan your schedule, help you figure this out, help you carve out times to study, but I could also connect you with three or four other people who are at your level, in the same boat, and I could set up a Mastermind or a study group for you?
Jocelyn: Study buddies.
Shane: Yeah, study buddies.
Breanne: Okay. Awesome yeah.
Shane: That’s how you market this to make it impactful where it hurts the most, basically.
Jocelyn: Yeah, so that would be more for your sales page. For the people that are already following you, I assume that you have an e-mail list of some kind.
Breanne: Yup, a small one.
Jocelyn: Yeah, that’s totally fine. What I would do is just go to them, and in a very positive language, I would say, “Hey, I can’t wait to tell you about what I’ve been working on. I’m getting ready to open up a new membership level. Here are the features and benefits that it’s going to have. I can’t wait to see you inside.”
Shane: Out of a thousand dollars, how many people does that represent that have actually bought from you?
Breanne: That’s about 16 people.
Shane: One, that’s a good price on a product for your first product.
Jocelyn: Yeah, for your first product, that’s great.
Shane: That’s incredible. Because some people are scared to charge $8.00.
Breanne: I’m selling it for USD 45.00.
Shane: Well done, that’s awesome. Great job. Now, those 16 people that have bought that, I mean, I would try to bring them all in and be like, “Let’s set up study sessions.”
Jocelyn: Yeah, the people who have already bought, offer them a beta price to come in. Just be like, “Look, since you’ve already bought my product, I’m going to offer you X dollars per month. This is going to be a lot lower than what I will eventually charge, but I really want to get you in there, and let you help me to develop the content or the member area, or whatever.”
Shane: I think you need to be careful here with how you setup your community. It is always like what we do. We always say, “Things you need for a membership, or content. You need a community, and you need a way to protect your content and community.” It doesn’t have to be a forum. Make sure you’re really communicating with these 16 people that bought, and say, “How would you rather do this? What kind of group do you want to be in?”
Instead of setting up a forum, you might want to look at some kind of group on a social media network or something, or maybe a private group somewhere, but you might want regional groups. Something like this seems to be like, “I’d love to connect people in New York that are all in the actuary field, and they get together and study.” If you could get them together a lot or something.
Breanne: I am. Yeah, that’s a good idea!
Shane: Yeah, you’ve got to think about that kind of stuff here. Also, how tech savvy are actuary students? Are they going to understand how to buy a product in a forum, which they might be… I don’t know your niche.
Breanne: Yeah, I would say they’re pretty technical. They’re in front of computers all day.
Jocelyn: Yeah, like some type of specialized forums that allows groups might be the best option.
Shane: Exactly.
Breanne: Okay.
Shane: You’re going to provide not just content. Don’t get bogged down on that. You’re going to provide community, but more importantly, you are going to provide connection. That is what you are really really going to sell here is, “I can connect you with the information that you need to actually pass this test. I’m going to connect with people who you can walk the journey with. That is going to be critical in your marketing, too.
Breanne: I feel like maybe, since I’m so small right now in my niche, that I won’t get enough people to have small groups in all these little cities all over the place.
Jocelyn: Yeah, that is okay at first. You can just make small groups of anyone for right now.
Shane: Exactly, but that’s the long-term plan.
Jocelyn: Yeah, if she starts to expand, you could open up new groups, and allow people to do a new group if they want to.
Shane: Everyone says that to us. People have to always remember, every membership starts that way. There were 20 people in the first Flip Your Life course that we gave out, and those were our first 20 people. And then there were hundreds. And then thousands. You know what I’m saying. It just grows, and grows, and grows, and grows. But like, right now, your plan is to connect those first 16 people together, and then the next 16. And then the next 32, and then the next 64.
Breanne: And I guess, if I specifically look for people from certain cities, that will stand out to people and it might attract people that otherwise wouldn’t.
Shane: Sure, and then you can set your ads up that way.
Jocelyn: You can even say like regional groups coming soon. But, you know, don’t get bogged down on that. Evidence of our podcasts series right now, this international series, this is a small world. We can talk any way right now, and you don’t even have to talk, you can type. So don’t get bogged down on all those little details. That is certainly something that you can aspire to, but don’t think that you can’t do it right now because you are not ready.
Shane: We actually have a friend… Remember Philip, what his art website that he did that with? When he started his online business–I will look up the URL for that and put it in the show notes.
But what he did was, he only targeted his at Los Angeles at first and he built his entire first community within driving distance of each other, and then he expanded out.
There is a lot of different ways to do this, because like Jocelyn said, the world is small now. We can talk to anybody anywhere or we can talk to anybody right next door. All we have to do is pick the right demographic in our ads so we can build it anyway we want to do that.
Breanne: Yeah, that makes a lot of sense,
Jocelyn: Okay, Breanne, we’ve talked a little bit about what your initial plan is for your membership site. What else can we help you with?
Breanne: Okay, my next question is just about how I can use my current customers to build credibility in my business, and I would like to get them encouraging other people to share my product and share what they have felt about it so that they can hopefully encourage their friends to purchase it, too. I was thinking of offering a coupon code, but I’m not quite sure if that would get the impact that I want since that’s more beneficial for the person that they are encouraging rather than themselves.
Jocelyn: Right. Yeah, there are a lot of different ways to do this. The first thing that you are asking about, that would be like a testimonial. Testimonials are so important. In the world that we live in today, where people write reviews on things, where people talk to their friends, they share things on social media, it is so, so vitally important to have good testimonials. Something that I’ve done in the past, and we actually continue to do sometimes is, for Elementary Librarian, I have offered incentives for people to do a video testimonial for me.
When I still sell off one-off product and I gave away a year’s worth of lesson plans, 400 and something dollars worth of stuff. I gave it to people who made video testimonials for me. It was that important to me that I have them. I ended up getting probably 10 or 11, something crazy. I gave away $4,000 worth of material because I wanted those videos testimonials so badly.
Shane: But that $4,000 we “gave away” turned into $400,000 because those testimonials sell your product for you. That is the first thing you need to worry about right now is, get 3 to 4 of those 16 people to give you a video testimonial, or something that proves what you’ve done.
Jocelyn: What you can do, because you are getting ready to open a membership site, you could say, “Okay, if you’re willing to do a video testimonial for me, I will give you X months of membership for free.”
Shane: The other strategy they were talking about is an each-one-reach-one strategy where you get your members to go get you another member, go get you– whatever.
Jocelyn: Which is a good idea.
Shane: Which is a good idea, but here is the problem with that. When their friend says, “Check this out–” when someone’s friend says, “Hey, you gotta listen to the Flipped Lifestyle,” well they’re going to come listen to the Flipped Lifestyle, that is fine. But when they see 150 episodes of us helping people, and when they go to our sales page, and I have a 10-minute video from a member that made $30,000 in her first month, and we have three other testimonials of people who quit their jobs, now it’s not just their friend telling them.
Because even though that’s important, even though word of mouth like that is important, all that does is help discover you. It helps people discover you. You’re still going to have to back it up with repetition, and considering that you’ve already got people to buy, you can go get that repetition and say, “Oh, it wasn’t just my friend Sally here, it was this person named Teresa, this person named Jim, this person named whatever.” They see that gets more credibility.
Breanne: Okay.
Shane: So focus on that first. If you are going to do an each-one-reach-one strategy, you’ve figured out something really important. Giving them a coupon to give to someone else does not help.
Jocelyn: Yeah, they don’t care. There is no incentive for them to do that.
Shane: Yeah, what you are actually talking about here is more like an affiliate. You could give them a cut of anybody that signs up.
Jocelyn: Yeah, and I agree with that. Another way that you could do this is a drawing. I’ve done this type of thing, too. “If you are able to get a friend to join, I will put you guys in a drawing to get blank,”
Shane: Whatever it is.
Jocelyn: A lot of times we say, “Don’t give away random stuff to try to get social media following because you don’t want people who are not your target market following you to get an Amazon gift card.” But if they are already your members, I’m okay with that.
Shane: You could give away an iPad or something.
Jocelyn: Yeah, you could give away an iPad. I’ve done that before. You could give away an Amazon gift card for anyone who refers someone this month, I’m going to give away a $100 Amazon gift card, but you don’t give it to each person. You do a drawing for it.
Shane: You don’t give it to everybody. Don’t word that one wrong on your sales page. You don’t ever want to give away stuff to get likes, like Jocelyn just said, it is hard for us to stress how little we actually promote our social media. In this day and age, you should just be buying ads and targeting your customers.
That is just the way it is. You should be creating content to grow organically by targeting what your customers search for. That is just how it works. Don’t do that to get 10,000 likes, and maybe I’ll get a bunch of customers out of it. No, they just wanted the iPad. They didn’t care about your brand. You’ll have 10,000 people who aren’t even actuaries, but they just really wanted that gift card. This is for people that are already on your list or have already bought from you, that is who you are doing a raffle for or whatever.
Jocelyn: That would be a good way to start without having to dive into affiliates just yet.
Shane: That is complicated and it can cause problems.
Jocelyn: I’m not saying it is not something that you do down the road, but I think that for right now, you’re on such a good roll. I really just want to see you just steamroll through all this.
Shane: That’s only going to go so far anyway. Wouldn’t it be much better to just have a sales page with 3 to 4 really good testimonials edited into a video, and then you target people who are most likely to be actuaries based on search?
Jocelyn: Yeah, I would rather see you honestly put that money toward advertising because I think that running ads toward your target market is probably going to be more beneficial than one or two people going in and telling their friends about it.
Breanne: Okay.
Shane: Just got the street cred from the testimonials, and then invest in your marketing, and you’ll be a lot better off.
Breanne: Okay, yeah, thanks.
Jocelyn: All right Breanne, you have had a lot of awesome questions today, I’m just very impressed by what you have been able to do so far, and I think that the sky’s the limit for you for sure.
Unfortunately we are about out of time for this episode, but before we go, we always ask people, what is one action step that you plan to take in the next day or so based on what we talked about here today?
Breanne: I am going to, right after this call, go to my email list, and send out an email asking for testimonials.
Shane: That is awesome. That is awesome, that is awesome! And if you need any help, like one of the things that we like to do is send people a script so you tell them what to say in the testimonials. Not what to say, but a script to follow.
Jocelyn: Yeah, I always say it is called, “a script outline.” Basically, you want them to tell who they are, why they purchased the product, what is their favorite thing about the product, and what they would tell a friend or something like that.
Shane: Basically, if you want to go over that a little bit before you send email, just drop that in the forums, we can chime in and soak in the community, okay?
Breanne: Alright, yes thank you.
Shane: Alright, well thank you so much for being on the show today. Thank you for your great questions, and thank you for letting all the listeners out there listen in so that they can learn for their online business, too.
Breanne: Thanks.
Shane: That was another information-packed call with one of our Flip Your Life community members. Hope that you got a lot of benefit out of our answers to our guest questions as well.
If you would like to become a member of our Flip Your Life community, head over to flippedlifestyle.com/flipyourlife and we can help you with your online business.
Jocelyn: All right, it is time to move into our Can’t Miss Moment segment of the show, and these are moments that we were able to experience, that we might have missed if we were still working at our normal 9-to-5 job.
Today’s Can’t Miss Moment is going to Epcot at Disney. This is something that I have definitely never done, and I think Shane hasn’t done in a really long time. It was really cool to go in there and see the big ball. We got to ride on several different things. We did Soarin’, which is really cool.
Shane: That might be the best ride in all the Disney parks.
Jocelyn: That was the first thing that we did in Epcot. We had no idea what to expect, none of us knew what it was, and it was a really, really cool ride. We just randomly went to a character meal because Anna saw them, it was like Chip & Dale, and Mickey.
Shane: She goes like, “The Chipmunks! Let’s go meet the Chipmunks.” And we got sucked into the restaurant for breakfast.
Jocelyn: We went and ate breakfast, and we just had a really good morning there that Epcot.
Shane: Just like when we go to Disney, we’ve talked about that on the podcast before, you know, whenever we go to any kind of amusement park, we go in with a mentality that, “hey, were going to be back. We don’t have to kill ourselves, we don’t have to rush, we don’t have to do every single thing.”
We were able to just kind of set back and take in Epcot Center, go enjoy the rides that we rode, go and stop and eat at a character dining restaurants even though it was not necessarily on the schedule. It was a really cool experience for our kids. We were really pumped up. We only stayed half a day. Disney had given us free park hoppers to come in and do reviews of their parks. That is for our blog. That was, in and of itself, an amazing opportunity that started to happen to us because of our online business. People are letting us come to places for free, or hopefully even inviting us to come and stay for longer times as we go. It is really cool that our business is growing to a point where we are able to get those kind of opportunities, where you are getting free tickets, and you are getting to be like the media, almost, and writing reviews for these places and people taking your advice on YouTube and on our blog. It was really cool to go to Epcot Center. It was really cool to go for free because Disney gave us tickets. If you want to check out our Epcot Center review, you can head over to flippedlifestyle.com and we will have that ready for you to check out.
As much as we love our Can’t Miss Moments, there is actually one thing we love even more. And that is a success story from our Flip Your Life community members.
Before we go we wanted to share an actual success story from the success forums in the Flip Your Life membership.
Today’s success story comes from Nikki, and that the subject line in her post says, “So I soft-launched my membership site yesterday, and…” That is a great headline writing, first of all, because that totally made me click that link.
Jocelyn: I had to click it, and Nikki says, “I have 12 members!!!!”
Shane: Four exclamation points after that sentence, thank you very much.
Jocelyn: And she says, “Three paid the annual fee, the rest paid monthly.” She did a soft lunch to a private Facebook group she had been running. She has now done a Zoom call with them, gave them a private tour of the site, and they were super excited.
She says, “Tonight I roll off the site to a larger group. I’ve been running a challenge on. The message is slightly different for them, so I’m working on it today. But onward and upward, baby.”
Shane: We know what happened after this. She got a bunch more members. Nikki actually was on the show. We will put a link in that success podcast in our show notes. You can go celebrate this amazing story with the Nikki.
Jocelyn: We would love to help you write the success story for your online business. At the end of today’s show, head over to flippedlifestyle.com/flipyourlife, where you can learn more about building and growing a successful online business with the help of our Flip Your Life community.
Shane: Before we go today guys, I want to share a Bible verse with you. Jocelyn and I close every single one of our shows with a Bible verse. We get a lot of our inspiration and motivation from the Bible, and we want to share some of that with you.
Today’s Bible verse comes from 1 Corinthians 9:24, and the Bible says, “Do you not know that in a race, all the runners run, but only one gets the prize? Run in such a way as to get the prize.”
Make sure that you are giving every ounce of effort, that you are dedicated to making your online business work and run that race in such a way that you will get the prize and everything will work out in your online business.
That is all the time that we have for this week. As always, guys, thanks for listening to the Flipped Lifestyle podcast and until next time get out there, take action, do whatever it takes to Flip Your Life. We will see you then.
Jocelyn: Bye.
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