Wouldn’t it be awesome to have your online business questions answered too?
If you’re not a Flip Your Life member yet where you can ask them directly, you can listen in on this live member Q&A session (which they do twice a month for their community), and pick up some valuable advice on online business.
Here are some of the questions asked by the FYL members, and the things Shane and Jocelyn talk about to address each concern.
Time cues are included in parentheses of each section so you could jump straight into specific parts or questions in the video.
Q: How do you market your webinars? (0:00)
- Cold ads
- Retargeting pixels
- Email list
- Tips and strategies
Q: What are the key metrics to check on a data-driven online business? (02:07)
- The importance of LTV (lifetime value)
- Analytics, member stats, sales, traffic
- What to prioritize
Q: What is the best timing to send emails for a teachers niche? (9:00)
- How to testing right
- Segmenting emails
- Tips on what to prioritize and focus on
- Numbers and stats
Q: Tips on FB Live (13:02)
Q: Advice on marketing my product (ebook) after a 6-month hiatus (15:07)
- Lead magnets
- Strategies for warming up your audience
Q: Is there a way to offer college credit for classes? (19:00)
- Referrals in forums
- Suggestions
- Advice on content creation platform
Q: What tool can I use to make a paywall if I use FB as a platform for my community? (20:45)
- Suggested platforms and tools
Q: Advice on sales page strategy (22:25)
- Tips on offer techniques that work
- consumer psychology on your sales page
Q: What is the biggest thing you did to follow up after making a few sales? (26:16)
- S&J experience
- The importance of consistency
- The importance of communicating with your audience for engagement
Q: Advice on streamlining my website for better conversion? (28:17)
- Advice on what to focus on
- The importance of making things clear for your audience
- S&J’s example from their website
Q: Advice on membership hosting tools and themes for WordPress (33:37)
- Suggested tools and tips
Q: Advice on creating my challenge (34:45)
- The importance of automation
- Suggested tools
- strategies
Q: Advice on one-off selling (PDFs) vs. Membership for my business?(36:51)
- S&J’s experience and suggestions
- Strategic decision making
- Testing and analysis
SS: Rebecca shares the success of her recently launched podcast (44:19)
- Shane’s advice on podcasting
Q: Advice on how to deal with getting burned out (45:21)
- Shane’s advice (from Sun Tzu’s Art of War)
- Analysis and strategies
- S&J’s experience and how they dealt with it
- The importance of figuring out what you want to do and what works for you
Q: Advice on sales sign-up rates (50:09)
- Advice on split testing and what to focus on
- Strategies for conversion
- S&J’s experience and the importance of consistency
- A practical analysis of spending vs sales
- Playing the “long game” with ads
Q: Advice on webinar tools (58:27)
- Realistic expectations on webinar tools
- The importance of picking what you’re comfortable with rather than performance
Q: Advice on website cheap tools (59:05)
Q: How can I share the live videos I make on my private Facebook group (59:56)
- Tips on how to syndicate your FB video
Q: Advice on the next steps after cold ads (1:01:37)
- Product, something to sell
- Promoting to a warm audience
- Tips and suggestions
Q: Advice on website strategy with after switching to a membership model (1:02:46)
- Tips on where to focus
- Strategies on the sales page
Q: Advice on the best way to develop an audience when starting out (1:04:32)
- S&J’s experience and suggestions
- Doing what works for you
- The importance of being real
Q: When I have multiple ideas for an avatar, which do I choose? (1:06:17)
- Tips on research, analysis, testing
- Strategic decision making
- A caution on picking only what you are most passionate about
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