Today’s guest on the podcast is long-time Flipped Lifestyle community member, Ben Pugh! Ben is the host of the IMPACT: Parenting with Perspective podcast, where his mission is to help parents who are struggling with their teens and want a better relationship.
Ben has a successful business in which he coaches parents, but he is trying to transition from 1-on-1 coaching into a membership model. Shane Sams and Ben discuss different approaches that Ben can take to build his membership, which currently has 5 paying members.
Ben’s membership is a bit complicated because he has partners who are also involved, so how can they best serve their members, and how much should they be charging for group coaching, individual coaching, and the membership?
It’s also important to remember that your business doesn’t have to be an “either/or” business; you can have a membership and also offer more personalized services.
You can find Ben Pugh at BenPughCoaching.com.
In today’s episode you’ll learn:
- How to take your coaching business and turn it into a membership
- Your membership can include coaching; it doesn’t have to be either/or
- Do the things that make your business profitable
- How to handle running a membership with partners