How To Do Keyword Research For SEO!

Today’s guests are David and Jill Chase! They are an awesome couple who have been in the Flipped Lifestyle Community now for several months and they are crushing their online business goals!

On today’s show we are helping David and Jill do keyword for SEO so they can get in front of the right people and pan for gold. That way they can find the perfect members for their membership site!

Today you’ll learn:

How to use tools to do YouTube keyword research
How to use the Google Keyword Planner tool to find out what your perfect customer is looking for!

Show Notes

David and Jill decided to go into online business and to do so, they thought about their own God-given talents and experiences!

David has a background in engineering and Jill is a school teacher (she taught in public school and now she homeschools her own children).

For their online business they decided to combine their strengths and create resources for homeschooling families. They really want to focus on helping teens with their career aspirations! Now, they have started their membership, Homeschooling 4 Real Life (h4rl.com)!

Where are you stuck? (19:00)

Right now David and Jill are running ads, writing blogs – but they are stuck on getting organic growth. They want to know how to best reach their audience.

Getting organized growth always means SEO! David and Jill need to figure out what people are searching for in their niche. They have to find out what the parents are searching for, not the kids!

What can I help you with? (32:00)

David and Jill also need to use the language of the symptoms their avatar has. Once you find the symptom and put it in your ad, you have to mimic it on your opt-in page! Keep the imagery consistent.

The Sales Chain in the Flipped Lifestyle Blueprint helps you link all the chains together so you can convert the ad.

Getting and keeping the attention is the game in any business!

What follow-up questions do you have? (40:00)

Now that they have a better understanding of how to successfully run ads – David and Jill want to know what type of conversions they should be looking at.

The conversions and even the price that costs to get an email don’t matter. Cost of acquisition is the only thing that matters at the end of the day!

Also – David and Jill have gotten great feedback about their membership, but they can’t get anyone into it. They want to meet their avatar where they are at and bring them in.

They need to get different kinds of ads:

Traffic-based ads
Re-targeting ads

What are your next steps? (53:00)

Here’s David and Jill’s next step:

Create an ad for their upcoming workshop! They need to make this ad (and their other upcoming ads) using what we just got very deep down the rabbit hole down – to make all their ads successful!

Find us on:

Join the Flip Your Life Community!

We would love to have you as a member of The Flip Your Life Community! We believe you have God-give talents and experiences you can use to start an online business! All you need is 100 people to pay you $50/m online to make $5,000/m, $60,000/y! Let us help you start build and grow a membership of your own. We offer a 30-day FREE trial to all new members. Click here to learn more: https://flippedlifestyle.com/flipyourlife